Liz Scribner Email & Phone Number

Austin, Texas, United States

Austin, Texas, United States

Austin, Tx, United States

Austin, Texas

Austin, Texas

• Supervision of team of account managers.• Lead daily cross department standup meetings including Sales Strategy, Campaign Management, AdOps to identify items needing immediate attention.• Lead client presentations, campaign performance reviews and present strategic recommendations for key accounts.• Management of Digital campaigns (Display & Video, Google AdWords, YouTube, Facebook, Instagram, OTT, Email Marketing) from pre-sale support to wrap report.

Austin, Texas

• Product and process resource for less senior team members.• Management of Digital campaigns (Display & Video, Google AdWords, YouTube, Facebook, Instagram, OTT, Email Marketing) from pre-sale support to wrap report. • Provide Pre-sale strategy as well as post-sale optimization recommendations to achieve campaign KPIs to facilitate retention. • Support of Sales Team by leading KOCs and pitches to clients to serve as a digital expert.• Cross Department communication to team… Show more • Product and process resource for less senior team members.• Management of Digital campaigns (Display & Video, Google AdWords, YouTube, Facebook, Instagram, OTT, Email Marketing) from pre-sale support to wrap report. • Provide Pre-sale strategy as well as post-sale optimization recommendations to achieve campaign KPIs to facilitate retention. • Support of Sales Team by leading KOCs and pitches to clients to serve as a digital expert.• Cross Department communication to team members on Sales Strategy, Campaign Management, AdOps, Finance and Sales Teams. Show less

Austin, Texas

• Management of Digital campaigns (Display & Video, Google AdWords, YouTube, Facebook, Instagram, OTT, Email Marketing) from pre-sale support to wrap report. • Provide Pre-sale strategy as well as post-sale optimization recommendations to achieve campaign KPIs to facilitate renewals. • Support of Sales Team by leading KOCs and pitches to clients to serve as a digital expert.• Cross Department communication to team members on Sales Strategy, Campaign Management, AdOps… Show more • Management of Digital campaigns (Display & Video, Google AdWords, YouTube, Facebook, Instagram, OTT, Email Marketing) from pre-sale support to wrap report. • Provide Pre-sale strategy as well as post-sale optimization recommendations to achieve campaign KPIs to facilitate renewals. • Support of Sales Team by leading KOCs and pitches to clients to serve as a digital expert.• Cross Department communication to team members on Sales Strategy, Campaign Management, AdOps, Finance and Sales Teams. Show less

Nyc

Advertising Sales Assistant, HGTV & DIY January 2012-June 2015Agencies: MediaCom, Horizon, Harmelin, Active and Anheuser-Busch, OMD, MEC-Flighting and weekly allocations for advertisers billing around $100,000,000 annually.-Execution of sponsorships and added value, including show integration and customized cross-platform media, editing of sold through clips to present to client.-Troubleshooting system issues for less experienced assistants on team. Management of weekly… Show more Advertising Sales Assistant, HGTV & DIY January 2012-June 2015Agencies: MediaCom, Horizon, Harmelin, Active and Anheuser-Busch, OMD, MEC-Flighting and weekly allocations for advertisers billing around $100,000,000 annually.-Execution of sponsorships and added value, including show integration and customized cross-platform media, editing of sold through clips to present to client.-Troubleshooting system issues for less experienced assistants on team. Management of weekly projectedfinancial report for New York office.-Building of on-air media plans for clients when team Planner is unavailable.-Member of internal UX team for Scripps sales system identifying how to better accommodate needs of Sales team with updates and new features.- Customized materials for individual clients in order to help buyers better understand plans, flows and invoices. Show less

New York, Ny

• Managed social media, wrote and edited blog posts, oversaw building of website and doubled traffic to website through Twitter and Facebook.• Extensive email and telephone correspondence with PR & Talent agency, Web managers and non-profit board to manage public and private schedule.• Coordinated events from small dinner parties up to events for 80 people, scouted venues and worked with restaurants and caterers to execute event.• Travel coordination: Air, ground transport and… Show more • Managed social media, wrote and edited blog posts, oversaw building of website and doubled traffic to website through Twitter and Facebook.• Extensive email and telephone correspondence with PR & Talent agency, Web managers and non-profit board to manage public and private schedule.• Coordinated events from small dinner parties up to events for 80 people, scouted venues and worked with restaurants and caterers to execute event.• Travel coordination: Air, ground transport and hotels domestically and internationally. Show less

New York, Ny

• Managed outreach to local & national brands exploring opportunities with TFF Online Film Guide as well as Tribeca Family Festival for 2011 season (235,000 attendees). Oversaw fulfillment of ad packages to ensure delivery, from contract to insertion order/wrap report across all festival platforms. • Worked with sponsorship and web team to execute ads for leading sponsors as well as non sponsor advertisers seeking web packages for duration of festival.• Tailored and negotiated ads to… Show more • Managed outreach to local & national brands exploring opportunities with TFF Online Film Guide as well as Tribeca Family Festival for 2011 season (235,000 attendees). Oversaw fulfillment of ad packages to ensure delivery, from contract to insertion order/wrap report across all festival platforms. • Worked with sponsorship and web team to execute ads for leading sponsors as well as non sponsor advertisers seeking web packages for duration of festival.• Tailored and negotiated ads to need of clients (Added value at using Twitter, Facebook, Newsletters and Giveaways) Show less

• Coordinated ad sales for TFF Online Film Guide for 2010 Festival & monitored ads throughout run to guarantee fulfillment of packages as well as contracts and invoicing.• Negotiated all advertising sales for guide including barter/swap agreements with websites to maximize festival exposure.• Marketed Tribeca Family Festival to businesses downtown for involvement with outdoor festival with 235,000 attendees

Bachelor Of Arts, Theatre Arts/Art History

Ba, Semester Abroad-London

Education record