Lizzy Littlejohn Email & Phone Number

London, United Kingdom

Responsible for planning and delivering the UK CMB integrated campaigns, to help drive revenue and brand consideration. Ensure marketing plans/budgets deliver clear returns for the business, with strong measures in place to track returns from the funding invested. Review and track plans and activity against agreed measures to ensure continuous improvement.

London

- Responsible for the development and execution of Customer management plans (growth, retention and engagement) to achieve category financial and customer plans through effective end to end marketing strategies. - Includes development of integrated campaign plans, campaign targets, test & learning frameworks and marketing communication briefs for agencies.

London, United Kingdom

- Digital Marketing strategy - Developed targeted digital communications for existing customers - Commercially focused- Creative development and evaluation

- Delivered cross-company integrated campaigns to agreed objectives, budget and timeframes.- ATL Media planning and buying - Management of campaign budget.

- Managed online partnerships with a range of leading consumer websites, including Virgin Media, MSN, Sky, AOL and Autotrader, to implement response-driven online marketing campaigns.- Grow acquisition campaigns for the CreditExpert brand through various different online marketing methods – display media, emails, newsletters, integration, editorial.

- Responsible for the sales process for TD Technology’s Search management and cross media marketing technology platforms.