Laura Leinweber Email & Phone Number

San Diego, Ca, Us

Support the overall recruitment efforts of the university through the development and implementation of marketing communication campaigns and strategies for traditional undergraduate, graduate and extended learning populations. Extensive use of admissions constituent relationship management (CRM) solution.

Manage the Undergraduate Admissions process and processing team. Oversee communication fulfillment and data processing. Develop, maintain, and oversee tracking and communication systems; including entry of student application data, recruitment letter flow, reporting and applicant files. Manage and supervise the processing staff and student workers. Develop performance metrics for employees and evaluate their effectiveness in these roles.

• Conceptualization, implementation and monitoring of marketing, recruitment and outreach strategies to effectively connect with target audience and meet enrollment goals. • Created and updated evening and graduate programs website for external audience.• Evaluation and adaptation of processes and procedures to ensure smooth application, enrollment and orientation processes across multiple programs and departments. • Monitored admissions database and communication flow to prospective students.• Coordination and implementation of comprehensive admissions processes including organization of application materials, conducting applicant interviews and extensive communication and follow-up with inquiry/applicant pool.

• Served as first admissions counselor for new School of Pharmacy and as well as assigned degree programs.• Participated in creation of application materials and development of admissions process. • Communicated with all applicants to provide information and promote university. • Coordinated file review process. • Served as organizational representative at promotional / student recruitment events.

• Admissions Counselor for adult market, undergraduate and graduate degree programs.• Planned and executed open house, new student orientation and promotional events.• Represented university at college and career fairs, corporate and community events.• Interviewed applicants, gathered, tracked and processed application and enrollment materials.• Advised and enrolled new students.

Masters, Counseling Psychology

Bachelor Of Arts, Sociology