Utilizes technical design knowledge and creative development skills to cultivate branding packages, design assets, and visual identities for clients. Work processes involve programs such as Photoshop, Illustrator, and Procreate, implemented through vector manipulation, photography, typography, and color-theory research. Handles business-side operations of the design commission process, including client communication and the generation of forms such as invoices and client surveys.

Oversees the brand development, content creation, and social media management for the Vtuber personality Celly. Plans, films, and edits shortform drink-mixing video content for broadcast to 50K+ subscribers across TikTok, YouTube, and X. Creates illustrations, conceptual artworks, and character concept renderings. Manages an online storefront to sell premade and custom Vtuber assets.

Found and curated gaming-oriented video clips from live streams, social media, and other online media platforms into playlists. Researched pop-culture trends, streaming-space developments, and gaming news in order to gather entertainment content relevant to contemporary gamers.

Crafted written and visual content to promote South Korean culture abroad. Investigated Korean pop-culture to offer journalistic insight on contemporary topics. Wrote from my own personal background and academic interests to deliver Korean cultural inquiry from a unique perspective.

Collaborated with cross-functional teams to develop design elements for clients such as patterns, diagrams, and infographics. Gathered and communicated aesthetic research to guide project decisions.

Assisted with teaching the sculpture/color theory hybrid course Color, Form, and Space; visited and guided students in 1:1 meetings; developed supplemental readings; delivered supplementary material during lectures; provided feedback (written and verbal) to students during critiques and presentations.