Lokesh Agarwal Email & Phone Number

Chandigarh, India

Bhatinda Area, India

Jaipur Area, India

Bathinda, Punjab, India

Responsible for implementation of marketing strategies in the zone, subject to budget parameters, at Regional and Territory levels and support zonal sales objective.* Initiate development of campaign plans for brand promotion of specific products* Implement crop specific/ product specific/ segment specific marketing strategies* Organize strategy meets and trade meets in coordination with the sales team* Facilitate the sales team in achieving their objectives/ budgets/ targets" thru :- Enriching their product knowledge- Monitoring sales campaign with specific objectives like - liquidation, demonstrations and farmer meets, field days, conduct post market campaign audits- Arranging promotional inputs timely such as leaflets, posters, banners, POP- Allocation of Demo samples- Allocation and monitoring of “sales promotion” spend budgets at Region and Territory level depending up on the potential and priorities"- Scrutinizing and clearing the promotional expenses claims for issuing credit notes / disbursement- Participation in selection process of Temporary staff* Develop market intelligence & knowledge conducive to business development, by assessing the regional crop wise / product wise potential and existing market size* Guide sales team in identifying the right product fit against competition.* Give timely communication of relevant marketing information and also submit weekly, monthly marketing reports for review* Assist in Govt. subsidy business and Institutional business in consultation with Zonal Manager* Assist in obtaining the sales permissions from the Department of Agriculture and arranging Principal certificates* Maintain rapport with Agricultural Institutes, Research Stations, KVKs.* Provide guidance in arranging “Product/ Strategy meets” and “Trade Meets”.* Maintain data regarding dealers, farmers / village level.

Bathinda, Punjab

* Developing and disseminating structured communication to primary and secondary consumers.* Managing a team of Three Project Officers & One Field Officer to generate business and achieve assigned targets product wise.* Competition analysis and segment analysis for relevant molecules and crops.* Developing localized MIS to achieve operational excellence in brand building and revenue generation through specific segments.* Conduct field demo and document results for pipeline products to create commercial base.* Reporting the sales and facts of market intelligence on regular basis to strategize positioning of agrochemicals and seeds.* Liaison with concerned government departments for regulatory and functional requirements as well as to ensure business with concerned departments under public projects.* Crop Portfolio: Paddy, Cotton, Wheat, Potato* Location – Bathinda (Punjab)* Awarded as Best Territory, North Upper 2015, CBU North* Awarded as Cotton Champion, North CBU 2015* Awarded as Fames Bond 2015, BCS India.* Awarded as Oberon Smarties 2015, BCS India.

Bargarh Area, India

* Worked in Bargarh Territory (Odisha) for ICS (Integrated Crop Solution) budget which involves Field Crops, Vegetable Seeds & Crop Protection Portfolio.* Developing Forecast month wise & achieve the same by working with Field Force.* Implementation of SAMMAN & PRAGATI Scheme for Channel Partners* Pre-launch & marketing activities for a new product to make Strategic Brand.* Team Management with proper guidance & timely training.* Crop Portfolio: Rice, Vegetable Seeds

Durg Area, India

* Achieve the budgeted Sales Revenue for Durg Territory (CG) as per plan.* Planning with Distributors & Retailers, implementing same with help of Red Club Program.* Developing Forecast month wise, Working closely with Marketing Team & Field Force to achieve same.* Establishing personal selling goals & implementation of CRM program to achieve goals.* Pre-launch activities & Demonstration for new product to make Brand.* Crop Portfolio: Rice, Soybean, Vegetables, Bengal Gram, Red Gram

Pune Area, India

Confidential Projects

Uttar Pradesh, Maharashtra, Gujarat, Madhya Prdaesh, Orissa

Worked as Intern in Strategic Planning & Business Development Dept. of John Deere India Pvt Ltd

Pgdma( Post Graduate Diploma Management In Agriculture), Agribusiness/Agricultural Business Operations, 86.80%

Activities and Societies: Secretary of NAARM PG Alumni Association, Sports Committee MemberManagement Studies in specific Agriculture

B. Sc (Agriculture), Shri Shivaji Agriculture College, Amravati, 84.70 %

Activities and Societies: Quiz Competition WinnerNational Talent Scholarship from ICAR