Valentina Longhi

Valentina Longhi Email and Phone Number

Commercial and Marketing Lead @ AAT - Advanced Analytical Technologies Srl
Fiorenzuola d'Arda, IT
Valentina Longhi's Location
Zug, Zug, Switzerland, Switzerland
About Valentina Longhi

I hold a Master of Science in Marketing Management from Università Commerciale 'Luigi Bocconi', where I also participated in the Campus Abroad Program at MISB Bocconi University. My most recent work experience was as an Associate Marketing Manager at Johnson & Johnson, where I led the roll-out of the corporate websites in 39 countries and coordinated the launch of a new product in selected European markets. My core competencies include social media management, marketing communications, and digital marketing.In my previous roles as a Digital Marketing Specialist at Loolaba Triathlon Club & Sport Shop and Traffic Digital Agency, I gained valuable skills and experience in creating and managing content for e-commerce platforms, establishing new procedures for inventory management, defining social media strategies, designing and implementing SEO and email marketing campaigns, and leading the implementation of the first CRM system for the company. I enjoy working with diverse and cross-functional teams, contributing to the success of the projects and the organization, and learning new tools and techniques to enhance the customer experience and satisfaction. I am motivated by the challenge of finding innovative and effective solutions for the market needs and the company goals. I can bring a fresh and creative perspective to the team, as well as a strong work ethic and a passion for e-commerce and social media.

Valentina Longhi's Current Company Details
AAT - Advanced Analytical Technologies Srl

Aat - Advanced Analytical Technologies Srl

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Commercial and Marketing Lead
Fiorenzuola d'Arda, IT
Website:
aat-taa.eu
Employees:
9
Valentina Longhi Work Experience Details
  • Aat - Advanced Analytical Technologies Srl
    Commercial And Marketing Lead
    Aat - Advanced Analytical Technologies Srl
    Fiorenzuola D'Arda, It
  • Johnson & Johnson
    Associate Marketing Manager
    Johnson & Johnson Jun 2017 - Jun 2019
    Zug, Switzerland
    • Led internal IT, external marke ting agencies and local markets for the roll-out of the corporate websites in 39 countries.• Coordinated external agencies and internal team members for the creation of consumer marke ting materials to promote the launch of a new product in selected European markets.• Responsible for building and execu ting email market ng campaigns using Marke ting Cloud platf orm.
  • Loolaba Triathlon Club & Sport Shop
    Digital Marketing Specialist
    Loolaba Triathlon Club & Sport Shop Jan 2017 - May 2017
    Lucerne, Switzerland
    • Creation and management of contents for the e-commerce platform, e.g. product titles and descriptions, categories, videos, images, etc. to improve the online shopping experience.• Established new procedures for the physical and online inventory management.• Definition of the company social media strategy and creation of contents and events published in the main social media platforms.
  • Traffic Digital Agency
    Digital Marketing Specialist
    Traffic Digital Agency Oct 2015 - Jan 2017
    Washington, District Of Columbia, United States
    • Designed and implemented comprehensive Local SEO & NAP citation optimization projects for major US clients, preparing and presenting performance reports with Google Analytics for internal and external stakeholders.• Responsible for the creation and management of multiple email marketing campaigns in the legal and financial industry, resulting in more than 10 meetings per week with potential clients.• Led the implementation of the first CRM system for the company, aiming to simplify communication and interactions with customers and to improve the sales funnel.
  • Italian Chamber Of Commerce And Industry In Australia
    Trade Assistant
    Italian Chamber Of Commerce And Industry In Australia Jul 2014 - Dec 2014
    Sydney, New South Wales, Australia
    • Performed market research projects for companies interested in investing in the Australian market.• Planned and supported Italian entrepreneurs' trade missions in Australia.• Collaborated with the Event Team in the planning and execution of major chamber-sponsored events.

Valentina Longhi Education Details

Frequently Asked Questions about Valentina Longhi

What company does Valentina Longhi work for?

Valentina Longhi works for Aat - Advanced Analytical Technologies Srl

What is Valentina Longhi's role at the current company?

Valentina Longhi's current role is Commercial and Marketing Lead.

What schools did Valentina Longhi attend?

Valentina Longhi attended Università Commerciale 'luigi Bocconi', Misb Bocconi University, Università Degli Studi Di Parma.

Who are Valentina Longhi's colleagues?

Valentina Longhi's colleagues are Federica Boccalini, Alessia Botticella, Sara Soldi, Serena Galletti.

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