David Lopez Rossell Email & Phone Number

Develop a strategic plan to advance the new DCBtraders.com, its mission and objectives and to promote revenue, profitability, and growth as an organization. Creation, development and management of brand and messaging to attract and retain customers, budgets for marketing, operations, and technology, supply chains to ensure continuity and maintain margins, manage operations to ensure customer satisfaction, meet revenue and profit targets.

Barcelona Area, Spain

Responsible for both segments Clinical Solutions and Education. Market’s definition, segmentation, trends and strategy. New products launch (ClinicalKey, Elibrary Student Edition & Elsevier Clinical Skills). Coordinate the operational marketing team, establish the priorities and define responsibilities in the execution of the plan agreed to make sure all actions planed are being done and the results obtained. Marketing Communications activities: collaterals production, promotional campaigns, awareness, Media & PR strategy and plans and events organization. Lead generation and demand stimulation. Work with the sales teams to define and achieve goals. Develop usage-driving programs and implement them.

Barcelona Area, Spain

In charge of the group new site creation and design. Project coordination, research, segmentation and definition of the strategies to be followed to meet the goals, site's design, launching campaign and social strategy. Definition and implementation of the strategy for the group’s publishing brand laGalera for its digital editions Launch and maintenance of mobile apps for Android and iOs.

Implementation in the Spanish market of the marketing and communication strategies of the company. Development and coordination of the marketing plan. Managing the Spain’s Customer Service Team (3 people). Control operational workloads and backlogs, and coordinating other international teams. Monitoring satisfaction strategies and customer loyalty ratios, KPI definition and implementation. Planning, implementation and evaluation of training across the European offices.

Master, Marketing And Sales Management

Bachelor In Relacions Laborals, Economics, Law

Bachelor, Advertising And Public Relations

Experto En Captación De Fondos Privados Para Ongs