Lorey Ford Email & Phone Number

Seattle, Wa, Us

Lead internal and external evaluation activity across all College Success Foundation regional sites; support the development and execution of organizational strategy; and supports CSF’s role as a college access thought leader by managing the completion of research and evaluation projects undertaken by Research and Evaluation Officer, Work Study Assistant and Interns

Seattle, Washington, United States

Orchestrate all aspects of design, administration, and analysis across a variety of research projects for the organization, from member satisfaction and public brand perception surveys to community focus groups and listening sessions. Gather, mine, and analyze business and member engagement metrics to help track performance, optimize operations, and discover potential issues and opportunities related to Girl Scout services and programs. Partner with cross-departmental staff and… Show more Orchestrate all aspects of design, administration, and analysis across a variety of research projects for the organization, from member satisfaction and public brand perception surveys to community focus groups and listening sessions. Gather, mine, and analyze business and member engagement metrics to help track performance, optimize operations, and discover potential issues and opportunities related to Girl Scout services and programs. Partner with cross-departmental staff and community stakeholders to develop data collection and reporting guidelines to ensure practices apply an equity lens (e.g., how demographic and other social identity data is captured in surveys and data systems and subsequently analyzed and reported on).Formulate and facilitate the development of dashboards and visualizations to inform decision-making by presenting complex data in a focused and consumable manner.Direct ongoing organizational research on issues relevant to girls and youth development to support regional collective impact advocacy efforts.Collaborate with Fund Development and program staff on current and future funding opportunities by identifying outcomes, processes, and protocols related to evaluation for grant proposals and providing timely reporting on program effectiveness as required by a variety of funding agencies.Represent the council in Seattle’s non-profit and evaluation networks (i.e., Youth Development Executives of King County, Eastside Pathways, and Schools Out Washington’s Quality Standards Advisory Committee.)Supervise limited-term grant funded evaluation staff members as necessary. Show less

Bellevue, Wa

Designed and managed up to eight concurrent domestic and international market research projects, ranging in value from $50,000 to $300,000 for Microsoft. Worked closely with a team of research and analysis specialists to design, implement, and manage all phases of market research and strategic communications projects.Consulted with clients to develop a deep understanding of specific business issues and conducted deep analyses of research results to help drive strategy and business… Show more Designed and managed up to eight concurrent domestic and international market research projects, ranging in value from $50,000 to $300,000 for Microsoft. Worked closely with a team of research and analysis specialists to design, implement, and manage all phases of market research and strategic communications projects.Consulted with clients to develop a deep understanding of specific business issues and conducted deep analyses of research results to help drive strategy and business planning.Planned, designed, and directed qualitative and quantitative research projects that helped drive strategy and business planning for Bing and Microsoft Office Live.Wrote proposals that helped secure over $500,000 in business.Supervised a team of three analysts. Show less

Greater Philadelphia Area

Designed and coordinated of all phases of primary marketing research studies from proposal writing, questionnaire design, qualitative field work, focus groups, in-depth interviews, analysis, report writing, and presentation of results to client senior management.Performed multivariate data analysis including segmentation, regression, and factor analysis to create loyalty, satisfaction, and commitment models Aided in the development of consumer marketing strategies as well as… Show more Designed and coordinated of all phases of primary marketing research studies from proposal writing, questionnaire design, qualitative field work, focus groups, in-depth interviews, analysis, report writing, and presentation of results to client senior management.Performed multivariate data analysis including segmentation, regression, and factor analysis to create loyalty, satisfaction, and commitment models Aided in the development of consumer marketing strategies as well as communications strategies for clients with such needs as: labor relations, change management, mergers and acquisitions, employee relationship management, and internal branding. Conducted ongoing business development and maintained existing client relationships with Fortune 500 clients such as Wal-Mart and Lowe's, as well as reputable non-profit organizations AARP and the Alfred P. Sloan Foundation.Performed analyses on datasets of 100,000 cases or more. Show less

Boston, Ma

Planned and managed custom qualitative and quantitative research projects for internal clients across five business units. Provided market analyses and decision support to drive product strategy, including product requirements, positioning, segmentation, competitive intelligence, and customer needs assessment. Initiated and executed program efficacy projects with schools and school districts—field tests, quasi-experimental and randomized control studies, pre-test/post-test… Show more Planned and managed custom qualitative and quantitative research projects for internal clients across five business units. Provided market analyses and decision support to drive product strategy, including product requirements, positioning, segmentation, competitive intelligence, and customer needs assessment. Initiated and executed program efficacy projects with schools and school districts—field tests, quasi-experimental and randomized control studies, pre-test/post-test evaluations—with the help of external vendors, as needed, to provide evidence of program effectiveness. Responsible for funding intelligence, including opportunity analysis, customer assistance in writing proposals that included company products and services, and guidance to support direct sales and marketing initiatives. Examined state accountability policies and monitored for changes that would impact product development and/or present opportunities for product customization. Maintained state assessment and educational funding databases.Managed and monitored work of outside market research vendors and consultants. Show less

Boston, Massachusetts, United States

Conducted market research projects, including program evaluation and field tests, using a variety of quantitative and qualitative methods (e.g., focus groups, surveys, teleconferences, interviews, web searches, and analyses of assessment data). Recruited participants as necessary.Analyzed research results and data collected, using appropriate analytical tools and statistical methods. Presented actionable findings and recommendations to management, product development teams, sales advisory… Show more Conducted market research projects, including program evaluation and field tests, using a variety of quantitative and qualitative methods (e.g., focus groups, surveys, teleconferences, interviews, web searches, and analyses of assessment data). Recruited participants as necessary.Analyzed research results and data collected, using appropriate analytical tools and statistical methods. Presented actionable findings and recommendations to management, product development teams, sales advisory groups, and other audiences through written reports and oral presentations. Managed the budget for assigned projects and recommend necessary adjustments in research plan.Recognized for case study of Lincoln ISD’s implementation of Knowing Math, which was submitted to the What Works Clearinghouse for review. Show less

Boston, Ma

Coordinated market research activities for six different textbook product lines including field tests, focus groups, and school visits. Developed questionnaires, focus group discussion guides, and analysis plans with supervision. Devised and designed database to track state No Child Left Behind and Reading First initiatives across the county. Database allowed for quicker cross-referencing and analysis of requirements across states for product customization. Conduct Web searches and… Show more Coordinated market research activities for six different textbook product lines including field tests, focus groups, and school visits. Developed questionnaires, focus group discussion guides, and analysis plans with supervision. Devised and designed database to track state No Child Left Behind and Reading First initiatives across the county. Database allowed for quicker cross-referencing and analysis of requirements across states for product customization. Conduct Web searches and phone interviews to obtain publicly available information. Show less

Austin, Texas, United States

Provided grant project management for criminal justice programs, including programmatic and fiscal oversight, budget analysis, and report writing.Act as a liaison between federal contractors and local urban planners.Collect statistical data from Census Bureau and state agencies for statewide planning and federal reporting.Develop training materials, databases, spreadsheets, and other documents.

Ba, Liberal Arts

Publishing & Writing

Graduate courses taken