Art2Life is a place for people who are ready to make their art come alive and become more bold, authentic and successful. All of this is guided by a simple truth that has the potential to change everything: Creating incredible art has nothing to do with natural talent or innate gifts.But it has everything to do with optimizing your life...to chase and seek out those momentswhere you’re living in full, vivid technicolor… Because when you come alive, your art does, too.

Direct, motivate, coach, inspire, and manage between six and 10 high-performing team of marketing professionals, including contractors and external vendors when needed or beneficial. Shepherd team in full-scope marketing and advertising operations encompassing email marketing, social media, affiliate marketing, web & graphic design, paid media, and community management. Conceptualize high-impact marketing campaigns and promotions to engage with over 310k followers in order to build brand and fuel revenue growth. Proactively guide transition of company and products from stand-alone products and courses to a membership/subscription model to pursue aggressive revenue targets. Create tangible plans encompassing KPIs, tasks, activities, and outcomes to increase program revenues. Build trust and goodwill by connecting prospects with compelling content. Leverage techniques such as discount codes, program spotlights, and contests to propel sales through social marketing channels.

Brought on board to independently oversee all social media marketing. Created and evolved web presence and brand awareness with accounts across Facebook, Instagram, YouTube, Pinterest, and Twitter. Initiated official Facebook group which rapidly acquired 53k members. Continuously engaged with ~310k followers across all channels to maximize interaction, interest, popularity, and sales revenues.

Promoted from initial roles in early education arena to plan, develop, schedule, and deliver community-based youth programs. Monitored budget and expenses to ensure cost control, oversaw social media marketing to promote programs, and supported human resources efforts by recruiting, hiring, training, evaluating, and supervising recreation staff. Ensured and enforced safety compliance throughout department and associated programs including updating safety manuals and other documentation.