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Lori Lloyd is listed as Digital Media Consultant at Freelance, based in Greater Indianapolis, United States. AeroLeads shows a matched LinkedIn profile for Lori Lloyd.
Lori Lloyd previously worked as Digital Media Director at Mindshare and Senior Online Media Planner at Ignited. Lori Lloyd holds Bachelor Of Arts (Ba), Journalism With Concentration In Public Relations from Butler University.
20+ years experience in digital media strategy and planning for leading agencies and e-commerce clients. Specialties: Google Ads, Facebook/Meta paid, Microsoft Ads, email marketing, SMS, Apple Search, Google Analytics, organic social media, content and creative production, Amazon, eBay, affiliate marketing.
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Indianapolis, Indiana Area
• Clients: Hemi-Sync, My Pet Chicken, iam8bit, The Seelig Group, Cyan, Myst Documentary/Kickstarter, Racing to End Alzheimers• Provide digital media planning services including management of SEM, Facebook/IG/Twitter owned and paid, dynamic retargeting, Amazon, eBay, email marketing, reporting/analysis.
Portland, Oregon Area
• Agencies: Mindshare, Ignited, m80• Clients: THQ, Boost Mobile, NBC Universal, Gametap, D3P, Codemasters, MTV• Responsible for digital media strategy & planning (i.e., research, presentation, negotiation, implementation, reporting, optimization)
Greater Los Angeles Area
• Clients: THQ, Boost Mobile, Arco am/pm, Bandai, TV Guide Channel, Tourism New Zealand, Symantec• Strategic oversight of digital planning/buying across all accounts at $4-6MM annually • Liaised with offices in LA and NY • Negotiated upfronts/contracts with media vendors for clients/agency @ $1MM/ea• Developed/presented new business pitches; contributed to THQ and Tourism New Zealand wins
Greater Los Angeles Area
• Clients: Activision, Sony Online Entertainment, Codemasters, Buena Vista Games, America’s Army, TDK Mediactive, Yahoo! Games, Sammy Studios, Ubisoft• Supervised digital planning/buying on all accounts at $3-4MM annually • Developed/presented new business pitches; contributed to Buena Vista, TDK, Yahoo! Games, Sammy, Ubisoft wins• Negotiated upfronts/contracts with media vendors for clients/agency
Greater Los Angeles Area
• Clients: Network Associates, Oracle, CarsDirect.com, Gap• Responsible for digital and print planning for Network Associates at $1-3MM, and digital production and reporting for Oracle, CarsDirect.com, Gap
Washington D.C. Metro Area
• Implemented $3MM annual print campaign (e.g., advertorials)• Responsible for company website analytics/reporting and content development• Editor of weekly newsletter distributed to senior member executives
Washington D.C. Metro Area
• Maintained schedule and asset libraries for PC games to support production staff• Managed production of company website
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Lori Lloyd works for Freelance.
Lori Lloyd is listed as Digital Media Consultant at Freelance.
Lori Lloyd is based in Greater Indianapolis, United States while working with Freelance.
Lori Lloyd has worked for Freelance, Mindshare, Ignited, Think New Ideas, and American Plastics Council.
You can use AeroLeads to view verified contact signals for Lori Lloyd at Freelance, including work email, phone, and LinkedIn data when available.
Lori Lloyd holds Bachelor Of Arts (Ba), Journalism With Concentration In Public Relations from Butler University.
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