Lori Long Email and Phone Number
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I have been blessed to work in some of the most challenging and fast-paced industries with some of the most gifted people in the world. This has done a lot to provide me with the confidence in my own gifts. I love to solve business problems and I really enjoy working with a myriad of people throughout this process--to learn about new perspectives I might not have considered. I believe in delivering world-class service--which doesn't mean doing what you're told necessarily--but maybe, doing what is best for your customer....I believe in creating something that works as well as it looks. And I believe in balance--in life, in work and on the road!Specialties: Strategic packaging design development and execution. Retail merchandising design development, procurement, manufacturing and implementation. Integrated communications strategies for interactive destinations, including navigation, architecture, content development and management. Market research facilitation utilizing focus group methodologies. Graphic Design, particularly large architectural or three-dimensional installations (like signage systems). Product naming and brand rationalization.
Links Creative Alliance
View- Website:
- linkscreativealliance.com
- Employees:
- 7
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Principal And FounderLinks Creative AllianceIndianapolis, In, Us
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PrincipalLinks Creative Alliance Jan 2005 - PresentIndiana, United StatesFounded in 2005, on the premise that design is a streamlined approach to meeting business objectives, Links Creative Alliance can tout almost 30 years worth of marketing savvy and design expertise. Principal Lori Long has worked for, with, and behind the scenes of some of today’s largest consumer products and commercial manufacturing giants, including Schlage, Motorola, General Electric, RCA, Jensen, Fanimation, Sherwin Williams, and the YMCA; as well as only the best agencies in the business. Fueled by passion and driven by your business goals, only through collaboration with you and your team to understand what your business needs and objectives are, will we succeed.Strategic marketing solutions through design.
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Visual Communications ManagerIngersoll Rand Sep 2005 - May 2007Define, develop, maintain and implement merchandising solutions for SCHLAGE door locks and hardware for the DIY channel of distribution within the NA region.Execute promotional strategies that resulted in $24M incremental revenue in 2005-6.Refine, develop, maintain and innovate merchandising solutions for SCHLAGE door locks and hardware for a residential builder channel. Facilitate development of an integrated strategy to optimize investment in NASCAR partnership in 2005-8. Responsible for securing integrated deployment strategy across 3 unique channels of distribution with disparate business goals and financial backing. Process development for young marketing communications team, including personnel development and expectation setting for more customer directed environment. -
Global Packaging Manager, AccessoriesThomson Telecom 2001 - 2005Indianapolis, IndianaDevelop marketing message and packaging strategies for 14 different product categories under 8 distinct brands for distribution throughout a variety of channels, including markets in North America and throughout Europe. Facilitate strategic content development and print product execution throughout China. Manage annual $2.4 million budget. Participate in the creation of product development process, in an effort to increase speed to market, improve quality and contain costs.Constructed and trained global team to execute packaging, coordinating sell-in and sell-through in North America, Europe and Asia Managing project finalization on over 500 products simultaneously with input of internal and external clients Facilitated integration of largest competitor through acquisition, including development of overall brand strategy. -
Design Director, Information ArchitectBrainstorm Design Sep 1997 - Apr 2004Developed staff and workflow process to grow five-person business to 25-person multi-skilled design firm while maintaining profitability. Developed and managed budgets to meet clients’ business objectives. Developed strategic design solutions for clients that included: Motorola, Indianapolis Motor Speedway, Brightpoint, Aearo, Thomson, Inside Indiana Business with Gerry Dick, Institute for Study Abroad, Anderson University, CMK Development, Fanimation and Colliers Turley Martin Tucker.
Lori Long Skills
Lori Long Education Details
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Leadership And Management -
Fine Arts And Telecommunications -
Cascade High SchoolAp
Frequently Asked Questions about Lori Long
What company does Lori Long work for?
Lori Long works for Links Creative Alliance
What is Lori Long's role at the current company?
Lori Long's current role is Principal and Founder.
What is Lori Long's email address?
Lori Long's email address is lo****@****sign.us
What is Lori Long's direct phone number?
Lori Long's direct phone number is +131722*****
What schools did Lori Long attend?
Lori Long attended Indiana Wesleyan University, Indiana University Bloomington, Cascade High School.
What skills is Lori Long known for?
Lori Long has skills like Creative Direction, Marketing Communications, Marketing, Marketing Strategy, Advertising, Integrated Marketing, Strategy, Management, Adobe Creative Suite, Project Management, Leadership, Product Development.
Who are Lori Long's colleagues?
Lori Long's colleagues are Teresa O'riley, Leslie Fry Thompson.
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