Lori Angalich

Lori Angalich Email and Phone Number

CEO and Chief Marketing Officer @ Boundless Marketing
Westerville, OH, US
Lori Angalich's Location
Westerville, Ohio, United States, United States
About Lori Angalich

With over two decades leading B2B companies through the rapidly-evolving landscape of digital marketing, I specialize in transforming business challenges into significant growth opportunities. My approach combines digital marketing innovation, strategic insights, and a results-driven mindset to not just solve problems, but to redefine what’s possible for companies of all sizes.I have built and managed marketing organizations and brands from the ground up for companies ranging from $5 million to $500 million, leading and executing all aspects of integrated marketing strategies and programs. These programs enabled over 500% growth for my previous company. I have led pivotal transformations, such as the global renaming and rebranding of Lightwell, which enhanced brand visibility and market influence, as well as significant mergers and acquisitions. My passion is to help B2B companies drive growth through marketing excellence and harness the power of innovative marketing and sales technologies to optimize performance. My expertise spans SEO, paid media, content marketing, website design and optimization, social media marketing, video marketing, lead generation, PR, event marketing, and more. I have also implemented and managed multiple marketing technologies, such as AI marketing tools, HubSpot, Salesforce, WordPress, Drift, ZoomInfo, Sendoso, and many more.I specialize in crafting marketing solutions that integrate seamlessly with your existing operations to enhance every facet of your business.Here are more ways I can deliver value for your company:- Strategic Marketing Planning: I align your business objectives with powerful marketing strategies that yield significant results.- Digital Transformation: Leveraging the latest technologies, I help streamline your marketing operations and enhance your marketing efforts for superior efficiency and effectiveness.- Sales and Marketing Alignment: I focus on syncing your sales and marketing teams with tools and processes that optimize productivity and maximize ROI.Connect and Grow:Are you ready to transform your marketing strategy and achieve remarkable growth? I’m here to guide you through every step of that journey. Connect with me to explore how we can leverage innovative digital marketing solutions tailored to your needs, or follow my updates for insights into evolving B2B marketing trends.

Lori Angalich's Current Company Details
Boundless Marketing

Boundless Marketing

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CEO and Chief Marketing Officer
Westerville, OH, US
Lori Angalich Work Experience Details
  • Boundless Marketing
    Ceo And Chief Marketing Officer
    Boundless Marketing
    Westerville, Oh, Us
  • Boundless Marketing
    Ceo And Chief Marketing Officer
    Boundless Marketing Mar 2023 - Present
    Westerville, Ohio, Us
    Passionate about helping companies drive growth and achieve their goals, I offer specialized marketing leadership expertise for B2B companies. My strength is in providing strategic marketing leadership that marries innovative, forward-thinking planning with practical, results-driven execution.Through a diverse portfolio of services, I provide expert support for a wide range of marketing initiatives, ensuring an informed and successful journey for your team. My B2B digital marketing agency, Boundless Marketing, takes a tailored, holistic approach to help companies derive exceptional outcomes from their marketing efforts. With vast experience spanning digital marketing, brand strategy, SEO, content marketing, demand and lead generation, positioning and messaging, branding, paid search, email marketing, and social media marketing, we're equipped to deliver remarkable outcomes for your business.Innovative thinking is at the heart of my work. I relentlessly explore creative strategies, optimizing for quick, effective results while sidestepping common obstacles. Every decision I make is guided by a single goal - your success.Helping companies grow and succeed is not just a job for me—it's my passion. I take great joy in partnering with ambitious leaders, fostering their success, and helping to drive their growth. Achieving this success is what drives me every day, and I approach each project with dedication, enthusiasm, and a determination to deliver exceptional results. I firmly believe that with the right strategy and execution, there are no limits to growth.If you are looking for a marketing partner who's just as invested in your success as you are, let's connect. I would be honored to be a part of your journey toward boundless growth.
  • Review Champion
    Founder
    Review Champion Sep 2024 - Present
    Review Champion, a specialized service from Boundless Marketing, provides comprehensive, done-for-you review and reputation management services for businesses of all sizes. Through our expert team and advanced technology, we help companies capture and amplify more positive customer reviews while swiftly addressing feedback. As a result, they boost their brand's visibility, credibility, and growth effortlessly.
  • Eliassen Group
    Vice President Of Marketing, Professional Services
    Eliassen Group Oct 2022 - Mar 2023
    Reading, Ma, Us
    Lightwell was acquired by Eliassen Group in November of 2021. Led Eliassen Group Professional Services marketing initiatives in addition to the Lightwell VP role and responsibilities until completing the integration process.• Promoting an extensive portfolio of services and solutions, including Cloud, Application Development, Digital Transformation, Integration and APIs, Data Analytics, AI, Risk Management, Business Optimization, Accounting and Finance, Supply Chain, Order Management, Enterprise Architecture, and Agile Consulting.• Unifying and elevating PS capabilities by collaborating with PS leaders to develop new messaging and value propositions, offering details, sales tools, presentations, and collateral. • Driving awareness, engagement, and leads by architecting, developing, and launching an expansive new Pro Services website, blog, and resource library at https://proservices.eliassen.com.• Developing content and campaigns: Created thought leadership content and lead generation assets (ebooks, white papers, blogs), developed new presentations and brochures, rolled out search and SEO initiatives, and supported events.• Enabling sales by creating solution and persona guides, leading trends and best practices sessions, and developing messaging aligned with industries and initiatives.• Hiring, onboarding, training, and mentoring marketing team members to scale for growth.
  • Lightwell Inc. (Now Eliassen Group)
    Vice President Of Marketing
    Lightwell Inc. (Now Eliassen Group) Jun 2011 - Oct 2022
    Dublin, Oh, Us
    • Promoting an extensive portfolio of services and solutions, including Cloud, B2B Integration, Integration and APIs, Data Analytics, ERP, AI, Supply Chain, E-Commerce, Order Management, and Enterprise Architecture.• Developing, executing, and optimizing all aspects of Lightwell's integrated marketing strategies and programs, enabling the company to achieve over 500% growth.• Establishing and managing the complete marketing function, including: messaging and content; graphic design; martech stack (HubSpot, Salesforce, Drift, Sendoso, WordPress); website, blog, and resource library development and management; social media marketing; campaign planning and execution; PR; and sales enablement. • Generating opportunities and wins through lead generation programs involving webinars, events, ebooks, assessments, white papers, videos, email, paid search, SEO, social media, and business development. • Branding: Spearheading the end-to-end creation and rollout of the Lightwell brand, including all aspects of brand identity development, positioning, and messaging. Simultaneously leading the global rebranding of Oxford Consulting Group.• Creating thousands of assets, including an expansive website, resource library, landing pages, ebooks, blogs, videos, presentations, emails, brochures, case studies, webinars, videos, and social images, with support from a talented team. • Developing messaging, positioning, and content to align with the needs and goals of multiple buyer personas.• Growing partner relationships, including IBM, Microsoft, AWS, MuleSoft, NetSuite, Informatica, Magento, and Qlik.• Entering new markets: Supporting expansion into Europe and bringing new offerings and capabilities to market quickly. • Facilitating the acquisition and integration of three companies. Playing an integral role in the acquisition of Lightwell and its integration into Eliassen Group, including transforming thousands of branded assets.
  • Astute (Now Emplifi)
    Vice President Of Marketing
    Astute (Now Emplifi) Aug 2004 - Jun 2011
    Columbus, Oh, Us
    • Planning and executing all aspects of marketing, including establishing marketing operations, go-to-market strategy, messaging and competitive positioning, product marketing, demand and lead generation, email marketing, search and social media marketing, web development, events, database development, sales enablement, business development, PR, analyst relations, channel partnerships, budgeting, and KPI analysis.• Creating core messaging for all products and solutions—including positioning, competitive differentiation, technical capabilities, benefits and ROI calculations—tailored by audience role and industry.• Developing hundreds of digital marketing and sales assets, including white papers, emails, videos, brochures, blog content, presentations, case studies, and articles.• Representing the company as a speaker/presenter at multiple industry conferences, webcasts, and interviews. • Increasing website visitors by redesigning and optimizing the website for SEO, as well as through paid search, advertising and content syndication, and email marketing.• Designing and executing numerous demand generation and lead generation campaigns to meet aggressive growth goals.• Improving campaign effectiveness and process efficiency by implementing a marketing automation system (Eloqua). Established KPIs across sales and marketing. • Establishing the business development function, lead scoring, and lead nurturing programs, leading to “best-in-class” lead conversion results. Received a national award and recognition for programs.• Developing sales enablement tools and training for all product lines, tailored to Customer Centric Selling methodology. • Establishing and growing social media presence.• Developing and maintaining numerous vendor partnerships.• Developing relationships with analysts and media, leading to coverage in major industry reports and trade journals, and helping the company to receive national recognition and numerous awards.
  • Sterling Commerce An At&T Company
    Solutions Account Executive - Ecommerce Solutions
    Sterling Commerce An At&T Company Jan 2000 - Jul 2003
    Dublin, Oh, Us
    • Drove interest and revenue growth around the company’s newly-launched e-commerce and Internet solutions and services. Sold solutions directly as well as by supporting other members of the Sales team.• Collaborated with business and technical contacts at new and existing accounts (mid-sized organizations and large enterprises) to address business challenges and develop technology solutions.• Received multiple regional Sales “Star” and “Superstar” awards for exceptional sales achievement, as well as a national Sales Achievement Club award for superior sales performance.
  • At&T
    Master Account Executive - Internet And Ecommerce Solutions
    At&T Dec 1996 - Dec 1999
    Dallas, Tx, Us
    • Achieved the highest level sales position (Master level) in under three years.• Drove awareness and adoption of newly-launched, Internet-based products in a company deeply-rooted in phone-based technologies. Published a newsletter, website and tools to aid in educating and enabling the Sales team.• Evangelized new solutions by designing and delivering in-person seminars about the business benefits of the Internet across Ohio and Indiana. Audience sizes ranged from 30-200 businesspeople and executives.• Created and published the first websites of hundreds of businesses across a variety of industries.• Helped our Sales branch become the top-performing branch in the nation for Internet-based product sales.

Lori Angalich Skills

Lead Generation Product Marketing Strategy E Commerce Salesforce.com Saas Digital Marketing B2b Leadership Business Development Strategic Planning Marketing Strategy Marketing Seo Inbound Marketing Product Management Integrated Marketing Demand Generation Sem Customer Experience Social Media Marketing Marketing Communications Sales Enablement Online Advertising Email Marketing Marketing Automation Business To Business Online Marketing Direct Marketing Thought Leadership Marketing Operations Multi Channel Marketing Web Analytics Content Marketing Lead Management Marketing Management Graphic Design Web Design Hubspot Eloqua Public Relations Messaging

Lori Angalich Education Details

  • The Ohio State University
    The Ohio State University
    Marketing
  • Denison University
    Denison University
    Biology
  • Denison University
    Denison University
    Biology
  • Pickerington High School
    Pickerington High School

Frequently Asked Questions about Lori Angalich

What company does Lori Angalich work for?

Lori Angalich works for Boundless Marketing

What is Lori Angalich's role at the current company?

Lori Angalich's current role is CEO and Chief Marketing Officer.

What is Lori Angalich's email address?

Lori Angalich's email address is lo****@****inc.com

What is Lori Angalich's direct phone number?

Lori Angalich's direct phone number is +161431*****

What schools did Lori Angalich attend?

Lori Angalich attended The Ohio State University, Denison University, Denison University, Pickerington High School.

What are some of Lori Angalich's interests?

Lori Angalich has interest in Economic Empowerment, Backpacking And Mountain Biking, Wildlife, Outdoors, Education, Environment, Art, Motorcycles, Science And Technology, Music.

What skills is Lori Angalich known for?

Lori Angalich has skills like Lead Generation, Product Marketing, Strategy, E Commerce, Salesforce.com, Saas, Digital Marketing, B2b, Leadership, Business Development, Strategic Planning, Marketing Strategy.

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