Lori Laflin

Lori Laflin Email and Phone Number

SVP of Customer Experience and Market Research Consulting @ ISG
United States
Lori Laflin's Location
United States, United States
About Lori Laflin

I care about customers (and employees, and shareholders, and others, but mostly about customers).I'm known for:* CX Strategy: My deep understanding of CX principles allows me to navigate complex organizational landscapes and implement effective strategies tailored to meet specific business objectives.* Leadership & Collaboration: Throughout my career, I've led diverse teams and collaborated with senior executives to drive CX initiatives at both regional and global levels. My ability to align cross-functional teams, manage consultants, and foster a culture of customer-centricity has been instrumental in delivering impactful results.* Innovative Approach: Rather than relying on generic best practices, I thrive on identifying better practices that are both innovative and efficient. I'm known for my inquisitive nature, always seeking new insights and pushing boundaries to elevate the customer experience to unprecedented levels.* Trusted Advisor: Clients and colleagues alike recognize me as a trusted advisor in the field of CX. Whether it's designing world-class measurement programs or conducting in-depth research to uncover actionable insights, I'm committed to delivering excellence and driving continuous improvement.

Lori Laflin's Current Company Details
ISG

Isg

View
SVP of Customer Experience and Market Research Consulting
United States
Lori Laflin Work Experience Details
  • Isg
    Svp Of Customer Experience And Market Research Consulting
    Isg
    United States
  • Career Break
    Personal Goal Pursuit
    Career Break Jan 2024 - Present
    At the start of 2024, I chose to move on from my role at Compeer Financial to reflect and find what’s next. I embraced the opportunity to try something different–taking an intentional professional break. What would happen, I wondered, if I took some time? I’m very fortunate that I’ve had this opportunity. It’s been scary at times, but ultimately I’m very glad for this hiatus, and the intervening months have been full with:* Consulting and Coaching to help others navigate their own challenges and opportunities* Learning and engaging with new materials and ideas to expand my knowledge and skills* Reconnecting with friends and former colleagues, strengthening my personal and professional relationships* Volunteering* Writing and content creation* And, my closets are all clean now.
  • Compeer Financial
    Vp Client Experience And Digital Strategy
    Compeer Financial Aug 2020 - Dec 2023
    Sun Prairie, Wi, Us
    I led a dedicated team focused on transformation and incremental change, enhancing both digital and traditional client experiences, helping the organization put the client at the center of decision-making, creating win-win strategies, and driving retention and growth. * Led a dedicated team of high performing professionals focused on enhancing both digital and traditional client experiences. * Developed and communicated comprehensive client-centric digital strategies, ensuring alignment with business and technology objectives.* Led cross-functional teams to challenge conventional practices, resulting in world-class Net Promoter Score (NPS) and Customer Satisfaction (CSAT) metrics.* Identified and resolved customer pain points, fostering strong relationships across all organizational levels.* Championed the voice of the customer, utilizing feedback to drive strategic decision-making and enhance overall customer experience.
  • Cargill
    Digital Customer Experience Business Relationship Manager
    Cargill Oct 2018 - Aug 2020
    Wayzata, Minnesota, Us
    In this experimental role, I led initiatives to elevate customer-centricity within the organization, collaborating closely with Agile product teams to deliver end-to-end IT services tailored to customer needs. My focus on enhancing the customer experience across Cargill's digital portfolio enabled our businesses to gain a competitive edge in the market.
  • Cargill
    Customer Experience Champion
    Cargill Oct 2017 - Oct 2018
    Wayzata, Minnesota, Us
    Leading a one-year pilot program with our Texturizers and Specialties business, I played a pivotal role in Cargill's inaugural venture into CX, laying the foundation for future initiatives.I spearheaded the creation and execution of a comprehensive customer experience strategy, implementing CX processes, establishing metrics, and driving the development of a differentiated customer experience. Collaborating with a dedicated team, we gained deep insights into our food ingredients customers, re-segmented customers, and developed employee-driven engagement strategies. The success of the CX pilot led to the creation of new CX roles, deepened customer-centricity, and prompted significant improvements in service delivery.
  • Cargill
    Global Customer Engagement Research Program Manager
    Cargill Aug 2011 - Oct 2017
    Wayzata, Minnesota, Us
    Guiding Cargill businesses in developing customer centricity through the effective use of customer and brand research, journey mapping, and other CX tools. Corporate subject matter expert on customer engagement strategies and Cargill’s Customer Engagement model, and collaborate with business leaders for interpretation and implementation.
  • State Of Minnesota Department Of Human Services
    Coordinator Of Strategic Opinion Research
    State Of Minnesota Department Of Human Services Jul 2007 - Aug 2011
    Saint Paul, Mn, Us
    Planning, design, and coordination of survey and opinion research for the Minnesota's largest state agency
  • Minnesota Department Of Transportation
    Research Consultant
    Minnesota Department Of Transportation Feb 2005 - Aug 2006
    Saint Paul, Minnesota, Us
    Providing stakeholder information as a foundation for insight and business strategies.
  • Gfk Custom Research North America
    Research Manager
    Gfk Custom Research North America 2003 - 2004
    Nuremberg, Bavaria, De
  • Cj Olson Market Research
    Director Of Data Processing
    Cj Olson Market Research 1998 - 2003
    Us
  • Marketing Research Association
    Past President Minnesota/Upper Midwest Chapter
    Marketing Research Association 2000 - 2001
    Washington, Dc, Us
  • National Computer Systems
    Research Consultant
    National Computer Systems 1993 - 1998

Lori Laflin Skills

Market Research Marketing Research Customer Insight Quantitative Research Strategy Consumer Behaviour Segmentation Qualitative Research Focus Groups Market Analysis Leadership Research Analytics Business Insights Competitive Analysis Data Analysis Competitive Intelligence Shopper Marketing Primary Research Survey Design Market Intelligence Spss Advertising Research Online Research Analysis Brand Equity Brand Architecture Consumer Insight Questionnaire Design Consumer Behavior Organizational Development Customer Engagement

Lori Laflin Education Details

  • University Of Minnesota - Carlson School Of Management
    University Of Minnesota - Carlson School Of Management
    Business
  • State Of Minnesota Emerging Leaders Institute
    State Of Minnesota Emerging Leaders Institute
  • Brookfield Central High School
    Brookfield Central High School
  • University Of Minnesota
    University Of Minnesota
    English Literature

Frequently Asked Questions about Lori Laflin

What company does Lori Laflin work for?

Lori Laflin works for Isg

What is Lori Laflin's role at the current company?

Lori Laflin's current role is SVP of Customer Experience and Market Research Consulting.

What is Lori Laflin's email address?

Lori Laflin's email address is lo****@****ill.com

What is Lori Laflin's direct phone number?

Lori Laflin's direct phone number is +195274*****

What schools did Lori Laflin attend?

Lori Laflin attended University Of Minnesota - Carlson School Of Management, State Of Minnesota Emerging Leaders Institute, Brookfield Central High School, University Of Minnesota.

What skills is Lori Laflin known for?

Lori Laflin has skills like Market Research, Marketing Research, Customer Insight, Quantitative Research, Strategy, Consumer Behaviour, Segmentation, Qualitative Research, Focus Groups, Market Analysis, Leadership, Research.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.