Lori Mack Boyles Email & Phone Number

Washington, Dc, Us

New York, Ny, Us

New York, Ny, Us

Impacted by company-wide layoffs two months into the role (October 2024).Suzy is an end-to-end consumer insights platform that integrates quant, qual, and high-quality audiences into a single connected research cloud. Used by our clients to deliver insights for concept testing, creative research, package testing, UX testing, and much more.I trained as maternity leave coverage for the Customer Implementation Manager. That involved managing the full client onboarding process, from customized client training and enablement to backend implementation (including SSO and dashboard creation).I also consultatively designed and programmed surveys for multiple industries (CPG, fintech, media, etc.), methodologies (TURF, MaxDiff, video open-ends, monadic, etc.), and use cases (attitudes and usage, concept testing, branding, etc.).

Chicago, Illinois, Us

Eduvantis is a strategic consulting and marketing solutions firm serving the higher education industry. As a Consultant, I began as a client project lead, then oversaw the primary market research function firm-wide.I designed, programmed, distributed, analyzed, and wrote reports for surveys. I also managed the workflow of research and client deliverable tasks across multiple projects within the market intelligence team, maintaining ultimate accountability for quality and accuracy of client deliverables. Beyond those primary responsibilities, I also contributed my research design expertise on client proposals and during project scoping, presented research at industry conferences, and managed relationships and contracts with panel providers and SaaS vendors.Key topics: enrollment growth strategy, new product opportunity assessment, brand strategy, market intelligence, graduate management education, competitor analysis, enrollment management, university admissions.

Arlington, Va, Us

Hanover Research is the only firm that provides custom market research for an annual fixed fee. Clients have the flexibility to pivot from project to project, reprioritizing as organizational goals and needs change, across four methodologies: survey, quantitative, qualitative, and secondary research.In the K-12 Education directorate, my clients were mostly public school districts, typically with superintendents or their senior leadership teams as my primary points of contact. I also worked with independent schools, non-profits, and edtech start-ups.As a Research Director (called a Content Director internally), I managed a portfolio of between 24 and 33 clients and research queues totaling approximately $1.4 million in revenue at a time, including securing contract renewals and upselling additional research services. I scoped, designed, managed, and debriefed custom research projects. At a macro level, I also designed and continually iterated upon long-term research strategies for each client, matching their priorities and timelines with Hanover’s mixed-methods capabilities and ensuring that projects would build upon each other and contribute to a robust and nuanced body of knowledge.Key topics: customer success, account management, contract renewals, strategic planning, program evaluation, social-emotional learning, MTSS, student wellbeing, post-pandemic academic recovery, early warning indicator systems, instructional coaching, curricular standards and frameworks, achievement gaps, educational equity, restorative justice, instructional leadership, multi-stakeholder surveys, school safety, chronic absenteeism, design thinking, ed tech, student information systems (SIS), teacher compensation, data reporting and accountability, parent and family engagement.

Arlington, Va, Us

I started at Hanover as an Associate Research Director, managing a small pool of K-12 clients as their Research Director while also supporting other clients and projects in the role of researcher, project lead, and editor. I was promoted to Research Director after only seven months, and after winning the annual Above and Beyond Award for exceptional contributions both in quality of work and collegiality.In this role, I conducted analyses and wrote client-ready reports with clear insights and actionable recommendations. I also created program evaluation frameworks, logic models, and formal scoping outlines for challenging or unique project requests. As a Project Lead, I provided guidance to more junior researchers on how to identify, vet, and use non-standard sources; edited reports for insights, clarity, impact, polish, and fitness for client need; and sourced and adapted past Hanover research where possible to build scale and efficiency.Key topics: see above.

Genève, Switzerland, Ch

• Designed custom surveys end-to-end for internal stakeholders using the Qualtrics research core platform. Wrote and revised survey questions following industry best practices in collaboration with the business owner, constructed launching file templates that integrate embedded data fields from Salesforce records, managed the multilingual translation process, programmed the survey using display logic and other technical functions, produced customized data reports, and consulted with the client to interpret the results.• Conducted all analysis, data visualization, and report-writing for the organization's biannual stakeholder satisfaction survey, distilling insights from over 5,000 stakeholders into both high-level and granular insights for every division of the organization. Created multiple presentations and deliverables directed at difference audiences, from school administrators to the Board of Governors.• Led the re-design of the most high-volume quality assurance survey in the organization, which reaches over 70,000 stakeholders per year and feeds post-event VoC data into a Tableau dashboard. Performed needs assessments with colleagues in three departments, across three continents, translating the input of over a dozen internal stakeholders into empirically sound survey items that would produce clean, actionable data.• Led the end-to-end design of three program evaluation surveys, from needs analysis to data architecture to reporting. Engineered the instruments to inform three client departments’ KPIs, conform to rigorous survey research methodology and international (GDPR) data protection standards, and integrate with multiple data platforms, including Salesforce, Qualtrics, and Tableau.• Responded to urgent needs of the Senior Leadership Team by analyzing data from diverse sources and designing actionable and strategy-aligned reports and visualizations, often with very short turnaround time.

Genève, Switzerland, Ch

• Led a postsecondary outcomes study for the IB’s Career-related Programme. Presented the findings to several diverse audiences, including university admissions officers, college counselors, education researchers, and IB teachers and administrators. Published the results in an academic journal in July 2018.• Led the development of a full-day workshop entitled “Fad vs. Fact: Research Literacy for Educators,” then delivered it to more than 100 educators in Canada, Japan, and the United States in 2016 and 2017. • Created custom datasets by querying, merging, and cleaning data from multiple sources, including the in-house assessment data SQL server and National Student Clearinghouse. • Supported educational outcomes research by editing and providing precise feedback on research reports, collaborating on requests for proposals and research communications, and consulting with commissioned researchers.• Supported the weekly quality assurance of IB professional development by creating summary reports of participant feedback data for internal stakeholders. • Founded and facilitated a research discussion group to boost the research literacy of colleagues in other departments. • Taught a seminar explaining propensity score matching to non-researcher colleagues, thereby deepening their understanding of a seminal IB study and enabling them to better communicate its findings with their stakeholders. Delivered the seminar four more times due to popular demand.

Princeton, Nj, Us

Scored student essays for the California Assessment of Student Performance and Progress (CAASPP) on a part-time basis. Used a holistic scoring rubric for language arts, which is based on state-wide educational standards for grades 3 through 8, to evaluate students’ responses for organization and purpose, evidence and elaboration, and syntax. Promoted after four months to a supervisory position focusing on data quality, fair assessment standards, leadership, and professional development.

Washington, District Of Columbia, Us

Collaborated on a short-term basis for a consulting project. Utilized German fluency to conduct research for a client who was looking to acquire a consumer goods brand active in the US and German markets. Synthesized information about nine competing brands’ portfolios, as well as current product trends, to identify potential growth vectors. Created deliverables to provide insight into the market and, ultimately, to advise the client about the potential acquisition.

Instructed 50 students in English as a second language. Designed all curriculum and set targets and standards for the English program. Collaborated with parents and colleagues to coordinate special events, media engagements, and international partnerships—all on personal initiative and almost completely without supervision.Fostered program’s first international partnerships with classes in France, the US, and South Korea for a student penpal exchange. Designed and implemented cultural education measures, including a partnership with an American military kindergarten. Proactively sought out students’ needs and interests and developed initiatives tailored specifically to them. Successfully recruited, trained, and coached a second English teacher. Earned a 109 on the most recent performance review, with 100 as completely satisfactory and 120 as the highest score possible.

De

Classroom teacher to ESL students. Curriculum and program development. Volunteered to do marketing and recruitment activities for the start-up school. Helped build the program from the ground up, interfacing with administration and colleagues in two languages to develop standards and curriculum.

Teacher of beginning to advanced ESL students. Taught and designed curriculum for standard language classes as well as science, social studies, and literature. Was consistently entrusted with elite-level classes, indicating capability and high regard from the school administrators.

Winston-Salem, Nc, Us

Collaborated on the Integrating Process and Structure in Personality (IPSP) grant under Dr. William Fleeson. Ran participants, cleaned and analyzed data, and managed software and hardware used in data collection. Took on an additional project, culminating in a published paper, to empirically determine new discipline-wide standards for cleaning data collected on PDAs. (McCabe, K. O., Mack, L., & Fleeson, W. (2011). A guide to data cleaning in experience-sampling studies. In M. R. Mehl & T. S. Conner (Eds.), Handbook of Research Methods for Studying Daily Life. New York, NY: Guilford Press.)See http://tinyurl.com/lorimackpublication .

Us

Led week-long wilderness treks for teenagers in the mental health program. Worked alongside therapists to implement individualized treatment plans in a high-stress, high-stakes environment. Learned to strike a balance between following structured protocols and deftly responding to crises in a creative way, even when it meant throwing out the playbook. Gained valuable communication and leadership skills, such as using validation to defuse conflicts and fast-forward to a mutually agreeable solution.

Joined the non-profit’s Board of Directors as its youngest member. Came up with and spearheaded a billboard marketing campaign to raise awareness of the rape crisis hotline. Proactively researched, networked and conducted cold calls (both on the telephone and in person) to secure donors for the annual fundraising gala. Underwent intensive training and served for two years, 10-12 hours per week, as a rape crisis advocate on the telephone and in person at the emergency room. Liaised between GRCCAC and Furman University, both for volunteer recruitment and sexual assault awareness and prevention campaigns. Worked tirelessly and passionately to close deals with donors across a variety of industries and help drive executive-level decisions about the operations and financing of the organization.

Washington, Dc, Us

Collaborated in the investigation of the causal relationship between mesial temporal sclerosis and seizures among children using fMRI and psychometric testing. Administered assessments measuring general intelligence, working memory, and language to children ages five through twelve, then scored the assessments and wrote up reports. Cleaned and performed preliminary data analyses on both psychometric and fMRI data using Matlab, SPSS, and Microsoft Excel. Managed participant records, communications, and data using Microsoft Access.

Arlington, Va, Us

Wrote and edited test items for the Five Factor Model of personality assessment. Ran statistical analyses, including validity measures and item analysis. Planned and recruited a focus group of bank tellers to aid in the development of a skills-based assessment. Screened and interviewed candidates for job openings. Gained a thorough overview of item analysis, psychometric principles, and the human resources consulting industry.

Was intensively trained and certified in HIPAA policies, counseling, and emergency room protocols for a level-one trauma center. Spent 10-12 hours per week counseling patients and their families in the ER, then writing weekly reflections for my advisor. Gained a deep appreciation of both the patients’ and practitioners’ perspectives and challenges within a massive health care system.

Master Of Arts - Ma, Experimental Psychology

Bachelor Of Arts - Ba, Psychology