Lori Weinstein Email & Phone Number

Beachwood, Ohio

Diabetes Partnership of Cleveland works to educate people with diabetes about self-management to give them the skills to prevent the overwhelming complications of the disease so that they are able to live healthy, productive lives. Diabetes Self-Management Education does not replace medical care, but complements care in assisting clients with their responsibilities in changing or sustaining health behaviors. Diabetes Partnership of Cleveland believes that every person deserves access to high quality health care, particularly fundamental diabetes education and support services and Camp Ho Mita Koda for children with diabetes. Visit us at www.diabetespartnership.org

Strategically planned and executed marketing strategies for the Enterprise. Managed a team of marketing managers, associates and coordinators to ensure marketing strategies and tactics were carried out that positively impacted patient volume. Provided marketing vision, innovation and leadership to product line medical staff and management. Served on task forces and committees and makes internal presentations as required. Provided team members with direction, tools and guidance necessary to be successful in their roles. •

Cleveland/Akron, Ohio Area

Developed, coordinated and monitored comprehensive marketing strategies to increase market share, patient visits and revenue growth. Managed and directly supervised marketing managers, associates and coordinators. Formulated strategies and created marketing plans and budgets based on environmental analysis, market research, and competitive analysis. Provided marketing vision, innovation and leadership to product line medical staff and management. Initiated public relations tactics with the Department of Public and Media relations. Served on task forces and committees and made internal presentations as required..

Responsible for growth and market share for Avery Medical including market development of new products, technical support of products to field sales and customers, as well as the formulation and implementation of marketing plans. • Identified and implemented strategies that accomplished growth and profitability with medical device manufacturers for Johnson+ Johnson, Bristol Myers Squibb, Schering-Plough, Hollister, Kendall Healthcare, Abbott Laboratories, Baxter International, ASO Corporation. Increased return on sales (ROS) from 1% to 7%. • Prepared multiple marketing plans that provided strategies and financial recommendations enabling management to make more informed decisions. Plans resulted in additional $7MM in new sales.

Mba, Marketing

Bachelor'S Degree, Biology-Chemistry