Lorena Lima Email & Phone Number

New York, New York, United States

New York, New York, United States

Lead on the Razorfish Innovation team that focuses on Emerging Technology. Prompt Engineer and strategist for AI related activations. Strategist for Web3 (NFT and metaverse). Responsible for leading Discord and WhatsApp initiatives as the Messaging App SEM (Subject Matter Expert). Highly skilled in Discord infrastructure, security, community management and various bots. Architected and launched the Samsung US and Kokomo by Canon Discord servers. Samsung US was one of the largest branded Discord server at launch.Clients: Samsung, Canon, Pfizer, Novartis

Greater New York City Area

For six years, was responsible for managing the Mercedes-Benz Online-to-Offline (OTO) program and later took over the Mercedes-Vans (MBVans) program. OTO and MBVans are both large scale multi-million dollar programs. MBVans is solely website focused, while the digital projects within OTO are iOS applications, websites and large displays that focus on the in-dealership, auto show, retail store, and consumer shopping experiences. The projects start in the strategy and creative phase and go through the end of software development.Responsible for creating and balancing project scope, time, cost and quality. Work with resource management to assemble large local and global internal teams. Responsible for all day-to-day client communications.Through a sister agency (ROAR), previously worked on the creation of the Google Chromebook retail demo application and the Chase Ultimate Rewards website.Clients: Mercedes-Benz, Google, Chase, and Transamerica

Greater New York City Area

Clients:-Procter & Gamble: Olay (Global and North America) and Luvs Diapers-Mead Johnson: Enfamil-Heineken: Tecate-WalmartFocus:-Social, website, banners, digital videos, CRM, events and global rebranding

New York, New York

Clients:-Procter & Gamble: Olay (Global), Duracell and Pampers (Global and North America)Focus:-Social, website, banners, digital videos and CRM

New York, New York

Clients:-General Mills: Yoplait-Yum! Brands: Pizza Hut

New York And New Jersey

Oversaw all business operations, marketing, events, and sponsorships. Uptown Skate School contracted a full-time instructor to teach Lil Wayne how to skateboard on multiple global tours. Officially partnered with Mountain Dew, Sephora cosmetics, Diesel clothing, Young Money Entertainment, Fox News, and NYC Parks on various events and deals.

Ranked #7 in the world in women’s street skateboarding in 2007 by World Cup Skateboarding rankings.Competed in professional skateboard contests such as X-Games, Dew Tour, Maloof Money Cup, GVR, Nasa Pro, and Supergirl Pro. Won 1st place in the live MTV TRL Times Square Skate Contest, sponsored by Tony Hawk.Had athletic sponsorships with Red Bull, Etnies Shoes, 5boro Skateboards, Spitfire Wheels, Rockstar Bearings and NJ Skateshop. Was published in various magazines, articles, and newspapers. Appeared on TV commercials, TV news stations, documentaries, and radio stations.

New York, New York

Rio De Janeiro & Vitoria, Brazil / Valencia & Barcelona Spain

Created the first ever Girls Riders Organization international skateboarding events in Spain and Brazil. Hosted and obtained sponsors for non-profit contests, clinics, and demonstrations where she gave out hundreds of skateboard products to skaters in need. Designed marketing promotions and programmed media coverage (including TV, radio, and newspaper appearances).

Bachelors Of Science, Business Administration With Concentrations In Marketing And Management

Activities and Societies: Study Abroad peer advisor I graduated from Montclair State University with honors.

Business

I received the Benjamin A. Gilman International Scholarship to study abroad for one semester.