Oversaw and directed distribution and scheduling of promos and special content for all company programming across nonlinear, network affiliates, and synergy platforms. Set campaign goals and monitored each campaign. Executed grass-roots promotion campaigns for synergy and MVPD partners, including on-channel and in-program initiatives. Ordered, trafficked, and delivered promotion assets on multi-platform partners. Generated necessary reporting and recaps of campaigns.- Grew total promotionalimpression inventory on non-linear platforms from 10% to 20% in 6 months- Managed upwards of 175,000,000 promotion impressions monthly across Hulu, FOX.com & VOD platforms for FOX programs- Led network synergistic initiatives & grew relationships across 12 News Corp channels including 20th Century FOX Theatrical, FOX Home Entertainment and HarperCollins garnering over $50,000,000+ annually in marketing support of program launches- Managed, implemented and created public service announcement campaigns and inventory

Managed daily on-air promo schedules for prime, late night, sports and VOD. Executed special on-air cross-divisional projects for 20th Century FOX Theatrical and FOX Home Entertainment DVD / Blu-Ray releases. Developed on-air marketing plans and campaigns for program launches and premieres. Managed cross-channel placement of company promos on synergy partners.- Collaborated with 20th Century FOX Theatrical to create synergy campaigns for theatrical titles such as Ice Age, Rio, Exodus, etc. contributing upwards of $2,000,000 in network marketing support for each titles premiere- Established synergy promo placement system on News Corp owned entities to increase network marketing support by 15%

Oversaw and executed co-op advertising program. Assisted with marketing launch plans of new affiliates. Created and executed local affiliate radio promotions. Executed Maximum Performance Project, program dedicated to strengthening company brand and increasing local station ratings. Conducted annual conference planning for FOX Promotion Executives Conference (FPEC). Interfaced daily with local affiliate promotion managers, general managers and station owners servicing marketing requests/needs and communicating network strategy and goals.

Provided general sales and promotion support to three local offices in Wilmington, North Carolina, Dubuque, Iowa, and Fargo, North Dakota. Created and distributed sales materials. Generated weekly and monthly sales reports. Planned grass roots promotion events for local offices