Brand Manager
Current- Build marketing plans analyzing the relevant markets and defining long and short-term objective.- Perform various activities to effectively market assigned products such as launching new products; overseeing advertising campaigns; and monitoring sales performance.- Monitor, analyze, and evaluate domestic market trends, consumer behavior, and competitor activity to identify market opportunities for the product.- Manage and track A&P funds to be within the marketing budget-… Show more - Build marketing plans analyzing the relevant markets and defining long and short-term objective.- Perform various activities to effectively market assigned products such as launching new products; overseeing advertising campaigns; and monitoring sales performance.- Monitor, analyze, and evaluate domestic market trends, consumer behavior, and competitor activity to identify market opportunities for the product.- Manage and track A&P funds to be within the marketing budget- Liaise with the business partners to build up business plan and product strategy based on global strategy. Deal payment terms & contract before importation.- Definition of line up, pricing and product life cycle management.- Managing inventory through sales forecasting, inventory analysis and sell in and sell out analysis.- Liaise with the sale team to create promotions campaigns for the product that is effective and appropriate for the target customers Show less