Luke Reed Email & Phone Number

California, United States

✅ My day-to-day responsibilities are the following: I lead projects from the initial idea all the way to the final delivery of cutting-edge 3D models and immersive web experiences, always keeping an eye on timelines and making sure client expectations are met. I’m hands-on with optimizing the Kanban board, managing the backlog, bugs, and action items to keep things moving smoothly and improve resolution speed. I also focus on streamlining the entire process—from intake to development, scheduling, and delivery—ensuring everything stays on track and we hit all project milestones. It’s all about guiding the Scrum team through each step, from concept to technical development, for seamless and successful execution. ✪ Below are my notable accomplishments ✪ ➤ I've had the opportunity to guide and mentor C-Level executives and diverse teams on Agile principles, helping to drive continuous improvement and encourage collaboration across different functions. ➤ I also make sure to keep things running smoothly by orchestrating and facilitating all Scrum ceremonies—daily stand-ups, sprint reviews, retrospectives, and planning meetings—so the team stays aligned and everything is transparent throughout the project.

San Francisco, California, Us

✅ My day-to-day responsibilities: I handled everything from the big-picture project schedules to the day-to-day details of shoot days, making sure everything was perfectly coordinated across every phase of production. Working closely with key stakeholders—whether it was Marketing Communications, Creative Design teams, Legal, or external vendors—I made sure everyone was aligned and that we stayed compliant throughout the entire process. ✪ My key successes during this role were ✪ ➤ I oversaw the entire pre-production process, from casting and location scouting to securing shoot permits and managing insurance, making sure everything ran smoothly and risks were minimized. I also optimized project resources, keeping a resourcing schedule that boosted efficiency and helped us hit deadlines. ➤ Along the way, I enjoyed mentoring the project team, sharing best practices to foster a high-performance environment and consistently deliver top-quality results.

Seattle, Washington, Us

✅ My day-to-day responsibilities: I managed post-production schedules, resource allocation, and delivery timelines, keeping workflows efficient and projects moving forward. From initial briefings to final delivery, I led the production of online video content and printed book materials, making sure everything met both quality standards and deadlines. I also adapted to priority shifts and kept communication flowing between teams and stakeholders, ensuring we stayed aligned and focused on evolving project goals. ✪ My major contributions included ✪ ➤ I worked hard to build and maintain strong relationships with stakeholders, creative teams, account managers, and vendors, fostering collaboration and making sure communication was always clear. ➤ I also defined project scope, handled the bidding process, and managed budgets across all production phases, ensuring we stayed cost-efficient and within financial guidelines. ➤ On top of that, I developed best practices for creating engaging TikTok and Instagram content, optimizing workflows to produce high-quality short-form media.

Oakland, California, Us

✪ My major contributions included ✪ ➤ I led cross-functional digital initiatives for brands like Clorox, Pine-Sol, and Liquid Plum’r, driving innovation and boosting their brand presence across digital platforms. ➤ One of the highlights was managing the launch of Pine-Sol’s first-ever e-commerce store, where I used a hybrid project management approach, blending Agile and traditional methods to ensure everything was executed on time and ran smoothly.

Redwood City, California, Us

✪ My major contributions included ✪ ➤ I spearheaded digital marketing web initiatives across APAC, the Americas, and Global Communications, making sure everything stayed aligned with both regional and global business objectives. ➤ I worked closely with the Product Owner to strategically schedule and execute company-wide goals, ensuring timely delivery and keeping initiatives in sync with overall business priorities. ➤ Along the way, I also focused on managing and strengthening relationships between the Digital Marketing team and the broader Equinix organization, fostering collaboration and synergy across departments.

✪ My major contributions included ✪ ➤ I directed the localization of content into up to 48 languages, ensuring everything was accurate and culturally relevant across global markets. I brought together cross-functional teams—Leadership, Product Marketing, and Legal—fostering collaboration to meet project goals while staying compliant with regulations. ➤ On top of that, I managed project budgets of up to $1M, ensuring strong financial oversight and cost efficiency throughout each phase of the project.

Oakland, California, Us

✪ My major contributions included ✪ ➤ I managed key relationships with vendors, partner agencies, and the client’s marketing team, coordinating everyone’s efforts to successfully launch a website in time for a major industry trade show. ➤ I also led the entire production of a .com redesign for a well-known luxury kitchen brand, making sure everything aligned with brand standards and provided a seamless user experience.

✪ My major contributions included ✪ ➤ I lead the creative and technical development for a Native Mobile App development branding project for major banking institution ➤I was in charge of creating a Hybrid project schedule between an Agile Development team and Waterfall Creative Team

New York, Ny, Us

✪ My major contributions included ✪ ➤ I led Agile projects, working with cross-functional teams to develop web, video, and print campaigns for a major CPG client, always ensuring high-quality results and that we hit our deadlines. ➤ I also managed vendor relationships, making sure collaboration across web, video, and print production was seamless, which helped drive the successful execution of each campaign. ➤ Additionally, I directed the onboarding and implementation of updates for 8 brand sites, optimizing their digital presence and maintaining brand consistency throughout.

✪ My major contributions included ✪ ➤ My accomplishments in this Full Stack Web Development Boot Camp include - languages: Python, HTML, CSS, Javascript: Mongo, Express, Node, Angular

Chicago, Illinois, Us

✪ My major contributions included ✪ ➤I oversaw the production of online multimedia assets—ads, banners, video pre-rolls, landing pages, and app development—for high-profile campaigns across various industries, making sure everything was executed to the highest standards and keeping clients happy. ➤ I also spearheaded a significant update to the app development process, boosting operational efficiency by 50% and cutting down the time it took to bring new products to market.

✪ My major contributions included ✪ ➤ I lead a strategic media plan update, production, and implementation of a $20M digital media plan for a major client’s startup social music streaming program, resulting in a previously delayed media buy being launched within 2 weeks of joining team.➤ I was a servant leader creating a vital communications liaison between internal and external teams including Communication Strategy, Production, Partner Management, Media Buyers and Publishers, driving optimization and execution of media plan➤ I took the lead on orchestrating new action plan based on research of existing progress, streamlining video and building audio units that catered to the intended audience ➤ Collaboration with pop culture icons like Questlove from The Roots to stir product buzz, increasing monthly online sign-ups from 10K to 100K in under 6 months

Minneapolis, Mn, Us

✪ My major contributions included ✪ ➤ I led ad creation and development for clients like Kellogg School of Management, Subaru, and CITGO➤ Partnered with the Account Management and Ad Server Implementation team to update curriculum in real-time for Kellogg School of Management, resulting in a 100% increase in new online sign-ups➤ I played an instrumental role in the success of “Fueling Good,” CITGO’s local charitable giving program, boosting charity involvement from 300 to 1600+

San Francisco, California, Us

✪ My major contributions included ✪ ➤ I managed three-person team of Ad Operations Specialists, driving award-winning campaign setups and quality assurance procedures for Rich Media and banner display ads for clients like Chevy, Propel, and Haagen-Dazs➤ I served as key contributor in projects earning department awards from One Club, Cannes, Adweek, and AdAge, earning specific credit in Haagen-Dazs campaign awarded 2010 Kelly Awards Grand Prize➤ I condensed delivery time from publishers from 10 days to 3 days by fostering strong relationships with publishing company representatives, and communicating with urgency

San Francisco, California, Us

➤ I interfaced with Internal Creative, Account Management, and Communication Strategy teams to conceptualize and build compelling interactive banners, meeting client needs and publisher specifications➤ I managed production for interactive social networking applications, rich media banners and standard banners for clients such as Adobe and Comcast, playing key role in successful launch of Adobe CS4Master Collection campaign

San Francisco, California, Us

➤ I created new optimized trafficking workflows for new online banner campaigns using DART, Atlas DMT, and Eyeblaster.

Us

➤ I trafficked new online banner campaigns using DART, Atlas DMT, and Mediaplex, troubleshooting data discrepancies, and significantly boosting search engine optimization for client websites ➤ I led the product specialist team of testers on a new GUI interface data visualization tool optimizing the data validation sequence from 3 days to 4 hours.

➤ I oversaw technology upgrade from UNIX to Windows 2000 for entire dealership, managing upgrade of phone system from analog to T1 Voice PBX system➤ I hired, optimized, marketed and taught the dealership Rider's Edge New Rider course increasing enrollment by 50% year over year.

Bachelor Of Liberal Studies, Liberal Arts And Sciences/Liberal Studies

Education record