Frank Lucero is a Executive Producer at AVALON. He possess expertise in video games, project management, xbox 360, game development, game design and 13 more skills. Colleagues describe him as "Passion and drive best describe Frank in the game space. He is a strong personality who expects exceptional performance from not only himself, but all of those around him. Working for Frank was educational. He treats his reports with respect and empowers them to succeed. Frank won't back down in a fight and he has robust experience to back himself up. His people are fiercely loyal and he returns that loyalty to the best of his abilities. Sometimes politics and empire building get in the way of Frank's goal of everyone working together toward a common goal, but it doesn't stop him. He has gone to bat for so many people and taken a few shots himself from the higher-ups. Don't let his gregarious behavior beguile you. Frank is a consummate professional who fights for the game, the company and all of the employees. I wouldn't want to find myself on the opposite side of the table from him, but, working along side him is an incredible experience. I would not hesitate to work with Frank again in the future if the opportunity arises. " and "Frank is a no nonsense leader. His insight, tactical vision and broad skillset make him a great business asset. Couple the above with his business acumen, upbeat approach to leadership and his even keeled manner are an attribute to any group looking to fill out it's leadership team."