Developed my own structure to advise clients and drive projects around :- event delivery (Cannes film Festival, Annecy Animation Film Festival)- international distribution (strategy and roadmap ; design of BtoB pitching material ; global projects coordination)- branding (mission statement, logos, sizzle reels, styleguide, marketing playbook)- content production and distribution (promoreels, trailers, posters, custom motion design)

Mediawan Kids & Family is the leading European animation studio, part of the Mediawan group, specialized in the production of premium content for cinema and television.-Responsible for shaping international BtoB and BtoC marketing and branding strategies from project development to theatrical and TV distribution. -Development of imagery, trailers and motion assets for feature films and television series, in collaboration with the production studios and key distribution partners.-Event management, from conception to delivery (screenings, festivals, premieres, stunts) -Cross-communication through guidelines, meetings, seminars -Budgets optimization and calendars managementKey Projects : Little Vampire, Joann Sfar's Magical Society, Sylvain Chomet's Picture Box, Little Nicholas Happy as Can Be, Miraculus Ladybug and Cat Noir the Movie

Within the Global Marketing team, drove the international theatrical release of 20+ movies from production to release, in collaboration with the Global Creative, Publicity, Digital and Sales departments. - Shaped the BtoB and BtoC international marketing strategies (calendars, positioning, creative, digital, publicity) and drove the execution on a global scale in coordination with 5 subsidiaries (UK, Germany, France, Australia, NZ) and international partners- Supervised the production of pitching tools, creative assets and events to support the Sales Team efforts in international film markets (Cannes, Los Angeles, Toronto, Berlin etc.) - Monitored the films financials (global marketing budget, subsidiaries’ P&L) - Cross-communication through guidelines, meetings, seminars Key projects : Hard Powder ($76m global box office), The Guernsey Literary Potato & Peel Pie Society ($23m global box office), Sink or Swim ($40m global box office), The Son of Bigfoot ($40m global box office)

#1 Studio on the UK Home Entertainment market in 2015.Analyzed the pricing and product strategy to construct sales forecast, launched stunts and events, managed creative and social media agencies to design distinctive and engaging campaigns, monitored the Home Entertainment team's systems and tools. Key Projects : Minions, Jurassic World, Terminator Genisys, Zoolander 2, The Secret in Their Eyes

Within the Theatrical Distribution department, I was in charge of media booking (online & offline), promotions and partnerships implementation, in-cinemas marketing activations and creative material localization and delivery.Key projects : Paddington, Shaun The Sheep, Non-Stop, Inside Llewyn Davis, House of Magic, The Imitation Game