Lucinda Macpherson

Lucinda Macpherson Email and Phone Number

Media and Communications Consultant @ Pitzhanger Manor & Gallery
London, GB
Lucinda Macpherson's Location
London, England, United Kingdom, United Kingdom
Lucinda Macpherson's Contact Details

Lucinda Macpherson personal email

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About Lucinda Macpherson

Experienced Communications and Marketing Consultant specialising in heritage and the arts. I have an impressive track record delivering extensive media coverage, raising clients' profiles and increasing visitor numbers and sales turnover working within tight budgets.Clients include BBC TV and publishing, English Heritage, Historic Houses, Hogarth's House, Turner's House, Chiswick House & Gardens Trust, The Postal Museum, Emery Walker's House, Pitzhanger Manor & Gallery , The Heath Robinson Museum, Headstone Manor and The Art & Antiques Fair, Olympia. I have also guest edited The Chiswick Calendar twice for 3 months where I have provided copy and pictures for a range of features from homelessness to contemporary art. My photography has been published in The Financial Times, The Sunday Times, The Times, The Telegraph, The World of Interiors, The Oldie, and Period Living, among others. Pro Bono work includes The Vagina Museum and the Museum of Homelessness, The Secret Museum. I recently worked for the Heath Robinson Museum which was celebrating William Heath Robinson's 150th birthday securing publicity in national and international media, including BBC and Apollo magazine. I recently launched a small but significant exhibition of J.M.W. Turner's nudes, "Between the Sheets" at his eponymous home in Twickenham. This attracted extensive publicity and was named Exhibition of the Week in both The Guardian, and The Week. Other full length features and reviews appeared in, amongst others, The Telegraph, The Times, and The Burlington Magazine.

Lucinda Macpherson's Current Company Details
Pitzhanger Manor & Gallery

Pitzhanger Manor & Gallery

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Media and Communications Consultant
London, GB
Lucinda Macpherson Work Experience Details
  • Pitzhanger Manor & Gallery
    Media And Communications Consultant
    Pitzhanger Manor & Gallery
    London, Gb
  • Self-Employed
    Communications Consultant
    Self-Employed Sep 2012 - Present
    Hammersmith, London
    I am an experienced Communications Consultant, specialising in helping heritage and arts charities create a sustainable future. Current clients include Pitzhanger Manor & Gallery, J.M.W. Turner's House in Twickenham and Emery Walker's House in Hammersmith. I have a successful track record as Head of Communications & Marketing at Historic Houses, and Communications Consultant for Chiswick House, Hogarth's House, Headstone Manor, English Heritage, The Postal Museum, the Grinling Gibbons… Show more I am an experienced Communications Consultant, specialising in helping heritage and arts charities create a sustainable future. Current clients include Pitzhanger Manor & Gallery, J.M.W. Turner's House in Twickenham and Emery Walker's House in Hammersmith. I have a successful track record as Head of Communications & Marketing at Historic Houses, and Communications Consultant for Chiswick House, Hogarth's House, Headstone Manor, English Heritage, The Postal Museum, the Grinling Gibbons tercentenary. Before that I was a journalist and editor at BBC TV, International Thomson, IPC, Reed Publishing and other media. I have written for many platforms including heritage information panels, speeches and Annual Reports and have experience in international crisis PR strategy and implementation for a charity. I have managed many photocalls, and PR events, including launches in the National Portrait Gallery, Royal Academy and Royal Albert Hall. Show less
  • Turner'S House In Twickenham
    Communications Consultant
    Turner'S House In Twickenham Jan 2018 - Present
    Twickenham, United Kingdom
    J.M.W. Turner’s House was designed by the UK's greatest landscape artist and is his only former home now open to the public. After an award winning restoration it opened in 2017. I was employed a year later to keep it in the news. Highlights of recent coverage include an interview on the news and two one hour documentary slots on London Live, BBC London News, ITN news, an interview on Gardeners' Question Time, video and feature in Mail Online, Will Gompertz review BBC online, full page… Show more J.M.W. Turner’s House was designed by the UK's greatest landscape artist and is his only former home now open to the public. After an award winning restoration it opened in 2017. I was employed a year later to keep it in the news. Highlights of recent coverage include an interview on the news and two one hour documentary slots on London Live, BBC London News, ITN news, an interview on Gardeners' Question Time, video and feature in Mail Online, Will Gompertz review BBC online, full page features in The Telegraph, The Guardian, The Times (also on their Hotlist), and write ups in The Oldie, Evening Standard (plus online gallery and recommendation in Leader column) Yorkshire Post and further coverage in heritage, arts, homes, gardening, travel foreign and local media. In 2022 I launched their small but significant exhibition of nudes "Between the Sheets". This became Exhibition of the Week in The Guardian and The Week. I secured extensive publicity including full length features in The Guardian, The Telegraph, The Times, The Burlington and The New European, amongst many others. Show less
  • Emery Walker'S House
    Communications Consultant
    Emery Walker'S House Sep 2016 - Present
    Hammersmith, London
    For 18 months I worked on marketing and communications for an HLF funded Arts & Crafts Hammersmith project, a partnership between The William Morris Society and The Emery Walker Trust, restoring their historic house museums in Hammersmith. I researched, wrote and edited two new websites and managed the project's social media, tripling their Twitter followers. I have secured extensive coverage for both heritage sites including full colour features in titles such as the Financial Times… Show more For 18 months I worked on marketing and communications for an HLF funded Arts & Crafts Hammersmith project, a partnership between The William Morris Society and The Emery Walker Trust, restoring their historic house museums in Hammersmith. I researched, wrote and edited two new websites and managed the project's social media, tripling their Twitter followers. I have secured extensive coverage for both heritage sites including full colour features in titles such as the Financial Times, Telegraph, Guardian, Country Life, Apollo, TLS, Evening Standard, The World of Interiors, The English Home, House & Garden and local media. I established coherent branding for Emery Walker's House, including a logo and marketing materials and have project managed virtual tours for both properties to make them more accessible to the public. Emery Walker's House was shortlisted for Museum Opening of the Year Award - Apollo magazine's award celebrating major achievements in the art and museum worlds and Emery Walker’s House was one of just six international museums shortlisted in the opening category, despite not having a media launch. This small, terraced house was not suitable for this, so I gained the house extensive publicity and saved the charity money by making personal pitches and giving guided tours to my media contacts. Show less
  • The Heath Robinson Museum
    Communications And Marketing Consultant
    The Heath Robinson Museum Jan 2022 - Jan 2023
    Pinner, England, United Kingdom
    2022 marked the 150th birthday of William Heath Robinson, the much-loved English cartoonist, illustrator and artist, whose name is synonymous with whimsically complicated machines and inventions. I helped The Heath Robinson Museum, based in Pinner, London, his home between 1908 and 1918, by promoting a programme of events throughout 2022 raising awareness by gaining positive coverage in national and international media including BBC, World of Interiors and Apollo magazines.
  • The Chiswick Calendar
    Guest Editor
    The Chiswick Calendar Jan 2019 - Mar 2019
    Chiswick, London
    Guest edited a newsletter and website for seven weeks writing and taking my own pictures for features on artists, homelessness, FGM, politics and current affairs concerning residents in West London. I was invited back in 2021 to edit May and June issues, again creating picture stories and editing content.
  • Headstone Manor
    Communications And Marketing Consultant
    Headstone Manor Jun 2015 - Jan 2018
    Harrow, United Kingdom
    Provided PR and Marketing support for the launch of Headstone Manor's new wedding venue.The magnificent timber-framed Great Barn, built to impress in 1506, had been restored and within 3 months or the relaunch, they had taken 33 wedding bookings, way over their projected target. I was then invited back to help launch Headstone Manor museum when it opened in December 2017.
  • Chiswick House And Gardens Trust
    Communications Consultant
    Chiswick House And Gardens Trust Nov 2013 - Jun 2017
    London
    I was Communications Consultant for Chiswick House & Gardens Trust for four years working on major projects. I managed the publicity for their annual Camellia Show, raising its profile (publicity increased 40%) and attendance considerably. I initiated and managed a photographic shoot with internationally acclaimed soprano, Ailyn Perez, the ROH’s Violetta, (the Lady of the Camellias) in La traviata. I worked on the 50th anniversary (May 20th, 2016) of the Beatles filming videos of Paperback… Show more I was Communications Consultant for Chiswick House & Gardens Trust for four years working on major projects. I managed the publicity for their annual Camellia Show, raising its profile (publicity increased 40%) and attendance considerably. I initiated and managed a photographic shoot with internationally acclaimed soprano, Ailyn Perez, the ROH’s Violetta, (the Lady of the Camellias) in La traviata. I worked on the 50th anniversary (May 20th, 2016) of the Beatles filming videos of Paperback Writer and Rain in Chiswick House grounds. Coverage has included FT, Telegraph, the Huffington Post and Gardeners' Question Time . Show less
  • The Art & Antiques Fair, Olympia
    Social Media Consultant
    The Art & Antiques Fair, Olympia Sep 2015 - Sep 2016
    Olympia
    The Art & Antiques Fair, Olympia is the UK’s largest and most established art and antiques fair, taking place annually in June at London’s iconic Kensington Olympia Exhibition Centre. They invited me to be their first social media consultant for the Winter 2015 and it was such a success, I was invited back to manage their social media for the larger Summer Fair.
  • Historic Houses (Formerly Known As The Historic Houses Association)
    Consultant Head Of Communications And Marketing (Maternity Cover).
    Historic Houses (Formerly Known As The Historic Houses Association) Apr 2015 - Aug 2015
    London, United Kingdom
    Historic Houses (HH) represents 1,600 of the UK's privately and charitably owned historic houses, castles and gardens. These are listed buildings or designated gardens, usually Grade I or II*, and are often outstanding. Many are considered to be iconic symbols of Britain's unique heritage. As Head of Communications and Marketing I reported to the Director General, Nick Way. Projects included HH/Sotheby's Restoration Award, Magna Carta's 800th anniversary and the Capability Brown 300 festival… Show more Historic Houses (HH) represents 1,600 of the UK's privately and charitably owned historic houses, castles and gardens. These are listed buildings or designated gardens, usually Grade I or II*, and are often outstanding. Many are considered to be iconic symbols of Britain's unique heritage. As Head of Communications and Marketing I reported to the Director General, Nick Way. Projects included HH/Sotheby's Restoration Award, Magna Carta's 800th anniversary and the Capability Brown 300 festival (2016). Show less
  • Hogarth'S House
    Communications Consultant
    Hogarth'S House Sep 2011 - Nov 2011
    London, United Kingdom
    Consultant for the relaunch of Hogarth's House, the 18th century home of artist and philanthropist, William Hogarth. I secured a radio interview with BBC 4's flagship Today programme, a three minute film on ITV London Tonight, and features in the Guardian and Saturday Times, plus coverage in the Metro and Evening Standard. An audio slideshow appeared on BBC's online home page and news pages, and several websites featured slideshows of pictures of the House which I commissioned (from… Show more Consultant for the relaunch of Hogarth's House, the 18th century home of artist and philanthropist, William Hogarth. I secured a radio interview with BBC 4's flagship Today programme, a three minute film on ITV London Tonight, and features in the Guardian and Saturday Times, plus coverage in the Metro and Evening Standard. An audio slideshow appeared on BBC's online home page and news pages, and several websites featured slideshows of pictures of the House which I commissioned (from photographers who waived their fee as I secured them so much prestigious publicity). Plus extensive Heritage, Arts, Tourism and local media coverage. Show less
  • English Heritage
    Corporate Communications Manager
    English Heritage 2007 - 2010
    Devised media plans, briefed journalists, organized events and produced internal briefing documents. Secured the most coverage ever in its 15 year history for a national event launch. Helped to secure national TV and extensive press coverage for the launch of an Elizabethan garden at Kenilworth.
  • Diana, Princess Of Wales Memorial Fund
    Senior Press And Communications Officer
    Diana, Princess Of Wales Memorial Fund 2003 - 2005
    Planned & implemented crisis PR and media strategy for the Fund for a year while it was facing an international law suit, reporting to Chief Executive. Organised a sell-out fundraiser at Royal Albert Hall. Executed international book launch gaining only positive coverage at a time of crisis for the Fund. Secured coverage on BBC Breakfast news, Sky news, and 20 minutes on ITV’s This Morning and full-length features in regional and national broadsheets and tabloids.
  • Fenny Lodge Gallery
    Pr Consultant
    Fenny Lodge Gallery 1983 - 2004
    Media Relations, helped with Private Views, devised PR strategy.
  • Bbc
    News And Current Affairs Sub-Titler
    Bbc Sep 2002 - Sep 2003
    Edited scripts and co-ordinated news and other live current affairs programmes.
  • Lucinda Rathsach Pr & Promotions
    Pr And Promotions Consultant
    Lucinda Rathsach Pr & Promotions 1991 - 1997
    Consultant to a range of clients including luxury brand Montblanc writing instruments and top selling magazines at IPC, BBC Publications publications such as Essentials, Woman & Home, TV Times, BBC Homes & Antiques and BBC Clothes Show magazine.I was on the launch editorial team for BBC Homes & Antiques and wrote a dps for this publication and the BBC Clothes Show Magazine each month. TV appearance on Clothes Show programme.
  • Ipc Media
    Consumer Editor
    Ipc Media 1993 - 1995
  • Ipc Magazines
    Publicity And Promotions Manager
    Ipc Magazines 1986 - 1991
    Managed publicity and promotions for 4 IPC titles including their flagship title, Family Circle.
  • Gat Publishing
    Journalist And Editor
    Gat Publishing 1982 - 1986
    Travel and features editor on London weekly magazine and editor of Good Living. I also wrote for a range of publications and a travel book published by Pandora Press.

Lucinda Macpherson Skills

Media Relations Public Relations Copywriting Corporate Communications Editing Publications Magazines Publicity Strategic Communications Newsletters Event Management Press Releases Video Internal Communications Radio Television Crisis Communications Museums Marketing

Lucinda Macpherson Education Details

Frequently Asked Questions about Lucinda Macpherson

What company does Lucinda Macpherson work for?

Lucinda Macpherson works for Pitzhanger Manor & Gallery

What is Lucinda Macpherson's role at the current company?

Lucinda Macpherson's current role is Media and Communications Consultant.

What is Lucinda Macpherson's email address?

Lucinda Macpherson's email address is lu****@****ail.com

What is Lucinda Macpherson's direct phone number?

Lucinda Macpherson's direct phone number is +4479058*****

What schools did Lucinda Macpherson attend?

Lucinda Macpherson attended Lancaster University, Birkbeck, University Of London, Northampton High School For Girls.

What are some of Lucinda Macpherson's interests?

Lucinda Macpherson has interest in Civil Rights And Social Action, Education, Arts And Culture, Environment.

What skills is Lucinda Macpherson known for?

Lucinda Macpherson has skills like Media Relations, Public Relations, Copywriting, Corporate Communications, Editing, Publications, Magazines, Publicity, Strategic Communications, Newsletters, Event Management, Press Releases.

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