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Art Direction | CGI | Animation | Education20+ years in the design/animation business working in post production for ad agencies, television broadcast and software R&D.3 Emmy and 3 Promax BDA awards in broadcast design and animation.One of the “Most Creative of the Region” by Forbes Central America (December 2020).
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OwnerThe Motion OrchestraRutherford, Nj, Us -
Art Director/Motion DesignerFreelance (Self Employed) Jul 2024 - PresentNy/Nj/Usa -
Broadcast Motion DesignerChess.Com Feb 2023 - Jul 2024United States -
Cgi/MotionMajor League Baseball Jul 2017 - May 2020As a graphic artist at Major League Baseball my role was to develop state of the art broadcast graphics from initial storyboards to final 3D and 2D executions using Maya, Cinema 4D, After Effects, Photoshop and Illustrator. -
Art Director Of Creative ServicesCbs Television Studios May 2016 - May 2017New YorkAs a hands-on Art Director at WCBS-TV I designed, animated and oversaw implementation of on-air graphic packages, promotional graphics, web and social media graphics, studio sets (screens and physical), video and print material for WCBS-TV, WLNY-TV and CBS Marketing Agency as well as graphic packages for twenty seven CBS affiliated TV stations across the United States. Worked directly with broadcast engineers, studio and control room personnel, news producers, weather and sports producers to implement and develop special graphics and troubleshoot software systems. Implemented new technologies such as Adobe Creative Cloud Enterprise to improve the workflow and sharing of assets among all CBS affiliates as well as a Ross Virtual & Augmented Reality system for weather and sports virtual sets. Directly involved in the process of interviewing, evaluating and hiring union graphic designers. Managed schedules for staff and freelance designers. Negotiated contract with Adobe for the acquisition of Adobe Creative Cloud Enterprise and managed the service for the 27 CBS affiliate stations. Managed Adobe CC software licenses. -
Senior Broadcast Designer - AnimatorSportsnet New York Jan 2008 - Apr 2016Greater New York City AreaAs Senior Broadcast Designer at SportsNet New York I was responsible for the design and execution of all new show logos, motion graphics, and the overall look of on-air graphics as well as off-channel graphics for the New York Mets in-game and studio productions, New York Jets on SNY, UConn on SNY and all SNY's sports news shows, as well as to push the Art Department in terms of brand development and adherence to the overall direction set by the Network. Collaborated closely with the Promo department creating graphics for promo spots to maintain brand guidelines. Designed and produced graphics for SNY’s Original Programming and Production Unit (OPPU). Designed and implemented animation templates to be used for show segments and promos. Worked with engineers in the implementation and troubleshooting of the render farm. Research and implementation of ways to improve quality and workflow in terms of new techniques and emerging technologies.As a Leader I helped develop other animators and graphic artists through communication and direction, and manage the relationship between the Art department and the Promotions department asserting direction when needed, and defining gray areas by making sure approvals and procedures were followed. -
Graphic ArtistPvi Jan 2005 - Jan 2008New York CityAs a Graphic Artist for PVI I designed and executed animations and Virtual Product Placement for top names like Fox Sports en Español, Toyota, ABC, NY Rangers, NY Mets, SNY, and the virtual Jumbotron seen during the Super Bowl XLI on CBS. Other projects included Virtual Product Placement for shows like Will & Grace, The Contender, and Martha Stewart's The Apprentice.Assisted the R&D department in the design of sports virtual graphics (college football branded first down line, CBS Sports Football virtual graphics, international soccer and MLB virtual advertising) and implementing adequate solutions to proprietary software issues, in particular solving alpha channel blending issues. -
Freelance AnimatorFreelance 2004 - 2005Greater New York City Area
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AnimadorProducciones A.G. Video Mar 1995 - Apr 2003Panama City, PanamaEncargado de diseño, animación y compositing de producciones animadas para telelvisión. Los proyectos incluyen trabajos para Publicuatro, BB&M, Leo Burnett, Fergo Saatchi & Saatchi.
Luis Medrano Education Details
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Licensed Architect (Panama)
Frequently Asked Questions about Luis Medrano
What company does Luis Medrano work for?
Luis Medrano works for The Motion Orchestra
What is Luis Medrano's role at the current company?
Luis Medrano's current role is Owner.
What is Luis Medrano's email address?
Luis Medrano's email address is lm****@****ail.com
What is Luis Medrano's direct phone number?
Luis Medrano's direct phone number is 151686*****
What schools did Luis Medrano attend?
Luis Medrano attended Universidad De Panamá.
Who are Luis Medrano's colleagues?
Luis Medrano's colleagues are Shivarkumar H, Nenita Mendoza, Margaret Ceccarelli, Ana Lagunas, Ammar Alzein, Anzy Dias Fontes, Jamie Jo.
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