Luis Vargas Email and Phone Number

Petrochemical Industry.Brazilian market leader in engineering plastics: Acrylic and Polycarbonate Sheets.‐ Responsible for business results (sale/profitability/market share). ­‐ Responsible for planning, organizing, supervising and controlling the activities of management: revenues, costs, margins, marketing and human resources.- Strategical analysis and feasibility studies for introducing new business: production capacity,new markets & product development, import projects to complement the product mix.- Prospecting and business development in Brazil and abroad (Europe/USA/LATAM).­‐ Implementation of national (Brasilplast‐SP) and international (KFair–Dusseldorf) fairs.

Expatriate to Portugal to prospect, evaluate, organize and ensure integration of the brand's international expansion, using and developing the existing operation (88 stores) as a logistics/commercial hub in the startup of new businesses.- Prospected distribution, retail and franchise businesses focusing in commercial/marketing andbrand development in Europe.- Negotiated the creation of joint ventures and contractual agreements in Italy, Spain, Germany, Sweden and Hungary with the potential to open +50 new stores in 05yrs.- Participated in the development of the “O Boticario” new market positioning and internationalbrand concept in cooperation with Future Concept Lab (Milan,IT).-­ Started negotiations with Duty Free Shops (Portugal) and Aldeasa (Spain) to introduce the brandin the travel retail market.

Conducted strategic planning and restructured the business, participated in the creation andimplementation of the new business model and brand internationalization.-­ Responsible for market research, prospecting, setting business strategies and profitabilityanalysis of new business (sell­‐in and P&L).-­ Elaborated and implemented distribution operations and in the opening of exclusive shops inthe U.S., Australia, Saudi Arabia, South Africa, Uruguay, Paraguay, Bolivia and Peru.-­ Cumulative results (2002/2006): +66% in new markets and +92% of revenue (in U.S.$).- Coordination and leadership of international sales team.-­ Experience in negotiation processes and destitution of master franchisees/distributors inLATAM and Middle East.- Participated in the forum for the "Internationalization of Brazilian Franchises" togetherwith ABF (Brazilian Franchise Association) in order to promote new international businesses.