Luiz Costa

Luiz Costa Email and Phone Number

Consultor em Gestão Empresarial @ LFC Gestão Empresarial
Santo André, SP, BR
Luiz Costa's Location
Santo André, São Paulo, Brazil, Brazil
Luiz Costa's Contact Details

Luiz Costa work email

Luiz Costa personal email

n/a
About Luiz Costa

Profissional dinâmico, orientado a resultado, tenho mais de 30 anos de experiência profissional na indústria multinacional, nas suas diversas áreas como Marketing, Vendas, Qualidade, Engenharia e Produção. Atualmente, estou na área Comercial com foco na Politica Comercial, Aberturas de Novas Contas e Canal de Distribuição.Trabalhei como responsável pela área de Marketing Produto e Treinamento, tendo como principal escopo as atividades de melhoria do Mix de Produto e da Política de Preço na cadeia de distribuição e consolidar o conhecimento técnico dos produtos e mercados.Forte atuação no mercado, com presença constante junto aos clientes para a elaboração de relatórios sobre as tendências e necessidades de mercados e canais de distribuição, buscando assim fidelizar os clientes com a marca. Forte interação com as diversas áreas da empresa em busca de uma melhor atenção aos clientes com aproveitamento de ideias por uma visão externa ao cotidiano da área.

Luiz Costa's Current Company Details
LFC Gestão Empresarial

Lfc Gestão Empresarial

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Consultor em Gestão Empresarial
Santo André, SP, BR
Luiz Costa Work Experience Details
  • Lfc Gestão Empresarial
    Consultor Em Gestão Empresarial
    Lfc Gestão Empresarial
    Santo André, Sp, Br
  • Latin Master Pneus
    Gerente Comercial E Supply
    Latin Master Pneus May 2021 - Present
    Itajaí, Santa Catarina, Brasil
  • Lfc Gestão Empresarial
    Business Management
    Lfc Gestão Empresarial Jun 2019 - Present
    Brasil
    I am currently in two management projects, which are: 1a. HANKOOK Tires from Brazil - 5th. Largest tire company in the industry in the world and the leading provider of OEM for automakers like Audi, PORSCHE, MERCEDEZ, VW, GM and others. With it I am acting in implementation, together with foreign investors and Aliens, the stock structure of Hankkok in Brazil, as well as in the operations of various fields such as Business, Marketing, Finance and others. 2nd ITALSPEED - the automotive industry Company, the only producer of aluminum wheels in Brazil for the heavy vehicle segment as Truck and Bus and medium heavy as VUCS and VAN. In it I work as manager of the commercial area, responsible for sales to Original Equipment customers, such as assemblers and brokers, and also in the export market, especially the Latin American markets, such as Argentina, Uruguay and Chile.
  • Titan International, Inc.
    Gerente Nacional De Vendas - Marca Titan - Linha Otr E Agrícola
    Titan International, Inc. Jan 2018 - Feb 2019
    Responsável pelas vendas da marca TITAN para todo o Brasil nas linhas OTR e FARM, através do controle dos KPI's como MIX e Volume de Vendas, Rentabilidade e Mkt. Share, com a equipe de 2 consultores.Prospecção de novos distribuidores e revendedores nas diferentes regiões do país, como também os diversos e possíveis canais de distribuição, exemplo licitação e e-commerce.
  • Duraturn Tires
    Representante E Consultor Da Linha De Pneus Duraturn Para Empresa West Distr. De Pneus E Exportyre
    Duraturn Tires Aug 2017 - Dec 2017
    Santo André
  • Bridgestone
    Regional Sales Manager
    Bridgestone Jan 2017 - Aug 2017
    São Paulo
    Distribution Channels and ResalesSummary: Responsible for sales of CAR tires (PSR / LTR), with the objective of seeking profitability, improvement of the product MIX and also for the various distribution channels, such as retail and wholesale. Always looking to focus on customer loyalty with the brand in both channels. Prospecting new partners (Retail and Wholesale) Monitoring the KPI's sales, average price, profitability and M.Share area as well as team.
  • Bridgestone
    National Sales Manager
    Bridgestone Oct 2015 - Dec 2016
    Santo André - São Paulo
    Supermarket, E-Commerce and Car Dealers Channel.Summary: Focus the sales of products and Bridgestone Firestone to dedicated channels above, avoiding channel conflict and so increase the participation of the brand (M. Share) and maximizing the operation through the product MIX. Monitor KPI's channel performance, such as growth of goods and competition. In the E-Commerce Channel, we are looking for partners based on their growth in the category using brand control tools in the field of activity. In the Car Dealers channel, we focus on the original products of the factory (OEM), to generate the flow of vehicles to the dealers.
  • Hankook Tire Do Brasil
    National Commercial Manager
    Hankook Tire Do Brasil Apr 2014 - Oct 2015
    São Paulo Area, Brazil
    Restructuring of the entire service channel, involving several areas of the company;Restructuring of the entire commercial policy to serve the various distribution channels;Negotiation with headquarters in Korea a new price policy for the Brazilian market;Negotiation of partnership with new importers of tires;Planning and control monthly sales forecast and availability of products per customer;Direct negotiation with all importers of the Hankook brand in the country;Opening new distribution channels, such as dealerships and supermarkets.
  • Pirelli
    Product Training Latam - Senior
    Pirelli Aug 2013 - Apr 2014
    Santo André
    Responsible for training the new Technical Consultants Comercia Pirelli, of all Latin American markets, along with the Human Resources for training and the preparation of these new employees, providing an insight into the CIA working guidelines and market trends of tires. Responsible for planning, design and implement the training for the Latin American markets in the various sales channels, which are available for training as; CIA website, Face-to-face and / or distance learning (EAD).
  • Pirelli Tyres
    Product Marketing Engineer - Senior
    Pirelli Tyres Jan 2010 - Jun 2013
    Santo André
    We changed the focus of new product development for a more commercial vision through a direct performance monitoring of prices and policy (price Policy), as well as a focused study in rolling parkland, product range and sales in the overall market which helped us to maximize product range to be offered to dealers, which increased sales in multiple rows CAR product, and consequently increase the M.Share.
  • Pirelli Tyires
    Technical Consultant And Sales - Senior
    Pirelli Tyires Jan 2008 - Dec 2009
    São Paulo Area, Brazil
    Responsible for Sales in the CAR line - Main development was the creation of a multi-brand distribution channel in the Pirelli patterns, which increased 20% sales in the wholesale channel the Revededores Officers network in the metropolitan region of São Paulo,
  • Pirelli Tyres
    Export Consultant Technician (Key Account) - Senior
    Pirelli Tyres Sep 2004 - Dec 2007
    Santo André
    Responsible for Sales and Marketing in the countries - Main result was the regionalization of customers and specialization by segment of product, which consequently increased sales by 40%, profitability by 20%, M. Share by 70% and brand presence on the results of Top of Mind. In addition also to develop new importers and distributors in the countries.
  • Pirelli Tyres
    Quality Engineer - Latin America - Full
    Pirelli Tyres Mar 2003 - Sep 2004
    Santo André
    Auditor Process Leader, Product and System / Product Certification - Responsible for the implementation of ISO / TS standards together as the Kaizen process, to meet the automakers companies, preparation of FMEA for all product lines and production process.
  • Pirelli Tyres
    Product Engineer - Latin America - Senior
    Pirelli Tyres Sep 2000 - Feb 2003
    Santo André
    Evaluate and report the performance of the product to the organization (After-sales) - Main development was the evaluation of the presence of the product focused brand for the Latin American markets.
  • Pirelli Tyres
    Product Review Coordinator In Brazil
    Pirelli Tyres Jul 1998 - Sep 2000
    Santo André
    Assess and report to the responsible engineer product performance - the main development was the new line of truck tires for the sugar cane industry, which has positioned us as leaders in the segment.
  • Pirelli Tyres
    Quality Analyst - Full
    Pirelli Tyres Aug 1993 - Jul 1998
    Santo André
    212/5000Develop and analyze the Control Sheets (CaS) in the various processes - Main development was to computerize quality control system, increasing reliability and speed of information.

Luiz Costa Skills

Product Marketing Tires Automotive Merchandising Quality System Marketing Management Pricing Portuguese Sap Product Development Quality Auditing Marketing Comercial Desenvolvimento De Produtos Marketing De Produtos Dos Planejamento Empresarial Business Planning Negotiation Sistemas Operacionais Business Strategy Management Operating Systems Sales Management Metodologia Kaizen Strategic Planning Team Leadership Marketing Strategy

Luiz Costa Education Details

Frequently Asked Questions about Luiz Costa

What company does Luiz Costa work for?

Luiz Costa works for Lfc Gestão Empresarial

What is Luiz Costa's role at the current company?

Luiz Costa's current role is Consultor em Gestão Empresarial.

What is Luiz Costa's email address?

Luiz Costa's email address is na****@****.com.br

What schools did Luiz Costa attend?

Luiz Costa attended Escola Superior De Propaganda E Marketing, Universidade De São Paulo, Universidade Santa Cecília, Centro Universitário Fei, Espm Escola Superior De Propaganda E Marketing.

What are some of Luiz Costa's interests?

Luiz Costa has interest in Civil Rights And Social Action, Education, Health.

What skills is Luiz Costa known for?

Luiz Costa has skills like Product Marketing, Tires, Automotive, Merchandising, Quality System, Marketing Management, Pricing, Portuguese, Sap, Product Development, Quality Auditing, Marketing Comercial.

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