- Consulting on Market Intelligence and BI projects- Market Intelligence, Competitive Intelligence, and Market Research Analysis- Strategic Management and Planning- Development of Training and Courses in Market Intelligence and Business Intelligence- Development in BI tools (Qlik Sense and Power BI) with generation of analyses, reports, and insights- Preparation of presentations aimed at the performance of segments, sectors, products, categories, so that the business has a solid path for monitoring its results in the short, medium, and long term (data storytelling).Executed Projects: Drogaria Nova Esperança (December/2023), Avon (Dom Strategy/2018), Fast Sensor (2016/2018), Promom Logicalis (Stractica Consulting/2016).

Senior PMO Analyst for Microsoft Latam- Preparation of analyses and reports via Power BI, Dynamics CRM, and Excel, for performance management of the sales specialist team in the Latin America region.- Analysis of sales funnel evolution for the main accounts in the Latin America enterprise segment (top 500)- Application of new Scorecard methodologies, metric management, and related consulting- Participation in monthly performance meetings by vertical (KPIs, sales pipeline performance) optimizing results visualization and account management, sales acceleration programs, and interaction with strategic partnershipsPMO in Business and Sales Operations at Microsoft Brazil- Analysis and reports of sales ops focused on corporate accounts- Preparation of analyses and reports in public and enterprise sector operations- Monitoring of the Business Group pipeline with Power BI- Operations management in the strategic sales incentive program for the Brazilian subsidiary, generating positive impacts on the program’s knowledge, its processes, policies, deadlines and specificities, for greater adherence and customers.Commercial Enterprise Program Manager at Microsoft Brazil- Preparation of analyses and reports in public and enterprise sector operations- Monitoring of the Business Group pipeline using Power BI- Operations management in the strategic sales incentive program for the Brazilian subsidiary, generating positive impacts on the program’s knowledge, its processes, policies, deadlines, specificities for greater adherence and customer engagement

- Quantitative analysis and monitoring of the Brazilian consumer goods market- Presentation of results to relevant clients through key indicators of the consumer goods sector- Preparation of management reports for relevant clients in Excel and PowerPoint- Direct client service and weekly on-site support, with presentation of results- Interaction with GfK’s internal Field coordination, responsible for collecting information from the researched segmentsCustomers: Colgate Palmolive, BrFoods, UnileverEvents: Abrabe 2013, Apas 2014, Abras 2015

- Preparation of research and market intelligence analyses focused on the server market- Research and market intelligence analyses for the data storage market in Brazil- Consulting projects focused on the server and data storage markets- Direct interaction with the main players in the monitored markets- Preparation of performance reports and indicators, through Excel, for monitored clients in the server and storage markets in Brazil- Preparation of result and performance presentations for clients, on a quarterly on-site basis, enhancing market knowledge for more assertive decision-making through dataCustomers: IBM, Dell, Oracle, HP, EMC, MicrosoftEvents : SAP ERP summit São Paulo, Brasil 2012; IBM Storage Summit Connecticut, Estados Unidos 2012

- Development of the organization's operations after launch in Brazil.- Operations administration and project management.- Intermediation between TechSoup Global (Headquarters) and TechSoup Brasil (Subsidiary).- Eligibility analysis and support for organizations participating in the program in Brazil.- TechSoup intermediation between Brazil and its main partners (Microsoft, Symantec and SAP)- Strategic planning and metrics formatting.

- Analysis and support for third sector organizations in Brazil.- Process donations of Microsoft software to non-profit organizations.- Direct contact with organizations.- Program administration and coordination with the US team- Transition administration with TechSoup Global program to launch Techsoup Brasil in 2008

- Reports and analyzes for marketing controller coordination. - Preparation of reports and analyzes for accounting corrections and tax closure. - Creation and monitoring of purchase orders for correlated segments.

- Segment research. - Research of the export and import cycle - Monitoring of Foreign Trade processes and standards and tax systems.- Market research of the textile industry.