• This roll was created specifically for me through a connection with a former co-worker. Initially slated for 3 months, the value I provided was recognized leading to an ongoing position. Feedback included that analysts were “fighting” over my time and wished they could “clone” me. Subsequently, two other part-time analysts were hired to provide additional flexible support to full-time analysts.• Analyzed data and created over 75 Satisfaction Insight Reports (50-70 slides) for one client per week. Clients were both domestic and international and included names such as L’Oreal, Fisher Price, Home Depot, Comcast and many others. • While SIR reports typically require 25 hours to complete, I efficiently completed reports with actionable insights in under 20 hours. • Successfully worked remotely, managing my workload through a sign-up sheet and a weekly call with the full-time analysts to obtain report parameters. Within the initial segmentation directive; I had freedom to analyze and visually communicate the results based on the data story I uncovered.• Analysis types included visitor profile, ongoing tracking/trending, pre-post studies, segmentation analysis, multi-channel comparison, benchmarking, voice of the customer, social media value.

• Created marketing strategy, grew sales, and managed clinical laboratory product lines representing $4 million in revenue.o Responsibilities included: Managing inventory of perishable finished goods, determining sales forecasts for Sales Team, directing promotional material development, resolving manufacturing related product problems, initiating product improvements based on customer feedback, analyzing opportunities to increase product profitability, researching market opportunities, attending trade shows, and performing competitive analyses.• Developed Streck’s internal marketing research capabilities by training the Product Management team in survey design/implementation and serving as a resource for all departments looking to conduct internal or external research (HR, customer service, advertising, technical services, etc).• Successfully launched Streck’s first product into the growing molecular biology market, which required a significant amount of research to determine target markets, product applications, brand strategy, advertising messaging, and provide direction to our engineers regarding product specifications.

• Achieved “Outstanding” performance reviews in 2007 and 2008.• Conducted B2B market, brand awareness, satisfaction, positioning, and new product development research for major accounts in the plumbing , HVAC, and security industries including LG Electronics, Carrier/Bryant, American Standard, Honeywell, Pentair, Sony, Panasonic, Jacuzzi and many others.• Managed the entire research process from client proposal, through questionnaire design, survey programming, and data analysis, to deliverable creation and presentation. • Experienced in both quantitative and qualitative research, including one-on-one interviews, in-person and online focus groups, rally events, and secondary data mining.

Coordinated between research, programming, web, and clients to develop and test customer satisfaction web and IVR surveys for multi-unit companies including JC Penney, Valvoline, Backyard Burgers, and Piggly Wiggly grocery stores. Quality checked customer reports.