Lynzee Saperstein Email & Phone Number

New York, Ny, Us

New York, United States

United States

Remote

Purpose-Driven Industry Organization, Biased to action focused on the workplace, workforce and marketplace. The BRIDGE mission is to create a cultural shift in companies where DEI principles flow through all facets of an organization, from the C-Suite and marketing through product development, procurement and customer service.With the variety of programs that BRIDGE offers including proprietary research, storytelling workshops, events and more, we identify and dismantle the structures in place that currently contribute to the gap in belonging, representation, inclusion, diversity and equity (BRIDGE is an acronym for these).Our long term goal, with the help of our founding board members composed of DEI and business leaders, is to create a comprehensive BRIDGE agenda for all companies and to subsequently certify against its implementation and measure its impact.

New York, New York

Develop and execute marketing plans to drive revenue for the MMA including event attendance, member retention and acquisition, webinars, sponsored activities, and other industry programs and research. involved in broad marketing strategy and project management of all tactics including marketing communication, social media and database management.

New York, United States

Responsible for arming our partner teams with programming and marketing strategy information across HBO and Cinemax to support initiatives and secure incremental marketing that achieved subscriber and revenue goals.

New York, United States

Responsible for the strategic development and implementation of HBO’s affiliate media campaigns and tactics. Responsibilities included overall management of the creative development process and ongoing support of affiliate- based efforts to drive acquisition and retention for HBO & Cinemax subscribers.

Epix Marketing Manager: Managed budget to create event and marketing plans to secure EPIX distribution, support network launches and reach revenue goals. Created EPIX sales presentations, launch proposals, partnership opportunities, social media campaigns and CSR incentives. Spike & TVLand Marketing ManagerDeveloped local ad sales strategies to drive ratings, revenue, media goals and distribution. Managed budget to design and implement event promotions, transactional opportunities and brand-exposure via tentpole events (Guy’s Choice Awards, TV Land Awards, Hot in Cleveland, UFC and Bellator Fights, etc.) and programming. National Account CoordinatorSupported sales team of two directors and VP in managing key accounts. Support included event management, client communications, contract compliance, and overall account managementEvent FreelancerAssisted in the development of tentpole promotions and programming stunts to drive ratings and network awareness through multi platform promotions across linear, online and on demand