Lyron Bennett Email & Phone Number

New York, United States

In the last 4 years, we have: * Roadmapped, developed and deployed three new core business systems: PowerBI, SmartSheets, Sharepoint. Each business system implementation was the result of a discovery process focused on modernizing an aging IT infrastructure and creating more efficiency in our business systems and processes. * Migrated web platforms from a legacy platform to a modern platform including the full discovery, scoping, development and implementation processes. * Created over $800K in operational savings.

Greater New York City Area

I manage both the Operations of P/Kaufmann Home, the finished product division of P/Kaufmann, as well as a variety of interdepartmental and cross-department operational and sales functions.

Greater New York City Area

I'm currently working on Sales and Marketing efforts in three distinct market segments: Export, eCommerce and Home Textiles Finished Product. I'd love to connect with more people in Home Textiles as P/Kaufmann's most recent corporate acquisition is in that space, though I'm always happy to connect with customers, vendors and other folks in the traditional textile business as well!

Greater New York City Area

Put Me In The Story is now the largest personalized book platform in the world. We are now partnered with most of the major entertainment brands for children as well as the leading publishers in the children's book space. Our mission remains to create an ecommerce platform that is powered by publishers and licensors, empowering to authors, value enhancing to retail partners and, most importantly, delights customers. As the Business Manager, I actively pursue new creative and content partnerships with authors, publishers and licensors (for both Put Me In The Story and Sourcebooks traditional trade business), work on strategic partnership opportunities for Sourcebooks at a number of levels and develop and manage retail partnerships that expand the reach and momentum of the incredible assortment of Put Me In The Story personalized books.If you are interested in learning more about Put Me In The Story, please visit us at www.putmeinthestory.com and if you think there are partnership opportunities with Put Me In The Story, please do not hesitate to reach out!

Greater Chicago Area

Sell Sourcebooks EDU books and software directly into High Schools.Manage the relationships between Sourcebooks EDU and software resellers and independent reps.Create partnerships with other companies in the broad Education space as well as with colleges.

• Grew an existing channel of business from five figures to seven in first year. Added 50+ new accounts. My top 5 accounts all had triple digit growth in my second year and 73% of all my sales to date have come from new customers.• Manage over 70 accounts including regional chains, national chains, mass market and big box accounts, as well as the two largest .coms in the sports licensed space and multiple distributors who specialize in wireless, CE and sports licensed product. • Responsible for managing and onboarding a host of rep groups to help service these accounts as well as drive new business.• Responsible for program building and management for two other account managers, one of whom focuses on the stadium store market and one who focuses on growing our independent fanshop and wireless business. • Sell a portfolio of over 5000 active skus in the ever changing marketplace of CE peripherals and accessories managing device change as well as "hot market" opportunities for my customers.

· Acquired, negotiated contracts, developed, edited and executed the publication of 40 books a year under the Jabberwocky imprint, along with appropriate marketing materials (copy, tags, sales hooks, etc) for each title. ·Used analytics (Bookscan, B&N & Borders Bookscan, Ingram demand) to decode categories, find potential publishing opportunities and highlight sales trends with great effectiveness. Sought out and acquired books in uptrending categories, steered clear of downtrending categories and found holes in categories where a book was needed, all based on data I gathered and assessed. My methods for data analysis became the Sourcebooks standard, and new editorial employees are trained on them. · Conceived and championed a marketing plan that launched Hip Hop Speaks to Children onto the NYTimes Bestseller list for four weeks in Oct-Nov 2008, including Sourcebooks highest spot ever (#3), and leading to an article on the front page of New York Times Arts section. · Acquired the world's largest children's book property that was not already in America ("Horrid Henry"​). Horrid Henry sold 15 million copies in the UK alone and been translated into over 27 languages. It took 18 months but the acquisition was major industry news and raised our profile overnight into a major player in the children's industry. · Helped conceive and implement a successful marketing plan for the launch of Horrid Henry in 2009. Horrid Henry launched with major promotions at our key accounts, and in good position for major media. · From 2007-2008, Jabberwocky saw an increase in net revenue of 103%, an increase in net units sold of 55%, an expansion in acquisitions to include non-fiction, as well as acquiring the first titles for a new Young Adult imprint.

· As of 2/20/07 I became solely responsible for the acquisition and editorial components of the Jabberwocky list when the original Executive Editor of Jabberwocky left the company. · Acquired, negotiated contracts, developed, edited and executed the publication for 18 of Jabberwocky's initial 20 book list first with an Executive Editors oversight and then without, all using the analytic skills mentioned above to gain insight into children's books, one category at a time. · Acquired and managed the development, release, marketing and publication of Sourcebooks second NY Times bestselling children's book I Love You More in February 2008.

· Prepared materials for acquisitions, launch, presales and sales conference for Executive Editor Hillel Black. Materials included extensive competitive analysis on a variety of categories, catalog copy and sales hooks. My competitive and category analysis were main reasons I was promoted to Associate. · Landed a couple big publicity hits, including having the Wash Post Kids run a poetry contest using our first children's book Poetry Speaks to Children, helping it return to the NY Times bestseller list that April.

· Assisted the Executive Editor, Michael Boezi, with organizing acquisitions priorities and analytics in US History at AB Longman. · Organized and ran the peer-review process for our upcoming releases, prioritizing professors at schools with large enrollment and large survey courses to maximize our sales for each title. · Attended a few sales calls, mostly watching, learning and taking notes for the Editor.

Ba, Philosophy

Bachelor Of Arts, Philosophy

Bachelor Of Arts (B.A.), Philosophy