1. Responsible for the implementation and execution of marketing plans and programs to achieve business objectives. Responsibilities include the implementation of marketing plans, launches, re-launches, line extensions, brand activations, and promotional activities.2. Drive value creation and innovation in Digital marketing of new product release, promotion etc.3. Build reliable partnership with internal and external marketing team on digital marketing strategy, roadmap, innovation, project and operation.

1. Responsible for business cooperation and relationship maintenance with commercial brands and media;2. Led the project team to complete marketing planning from the platform and cooperative brands, creative production of communication projects, and cost management.Customer service and projects:"Everyone is a maker of WeChat（人人都是微信创客）" brand event in 2019;Media conference of Bytedance‘s watermelon video variety show "it doesn't matter if you don't pass the exam（考不好，没关系）";and watermelon video “could not withdraw 2018（#2018无法撤回#）”live broadcast, which was exposed by 290 million online.3. Responsible for brand upgrading of Someet, planning and design of marketing strategy products, mining data and commercial value of the platform, enabling brand owners to apply to marketing strategy planning and strategy formulation, and improving traffic realization efficiency.4. Led the team to have an insight into the essential needs and marketing pain points of brand owners, and completed market research, demand analysis and product prototype design based on industry differentiation.

1. Responsible for the implementation of film publicity and distribution;2. Responsible for negotiating business cooperation with cinemas and its headquarters, completing supply, project follow-up and relationship maintenance and coordinated the project to create platform revenue of 13.8 million yuan per month.;3. Responsible for brand promotion, cross-industry cooperation, media relationship maintenance, brand exposure, business and cooperation. It involves real estate, e-commerce, home furnishing, fast retailing, automobile enterprises and other industrial resources.Responsible for the landing and distribution of 13 films during 2017.10－2018.5:《天才枪手》、《相爱相亲》、《银翼杀手》、《英雄本色》、《心理罪城市之光》、《追捕》、《捉妖记2》、《英雄本色2018》、《神秘巨星》、《水形物语》、《后来的我们》、《邪不压正》、《一出好戏》Project description: to undertake local screening of films, communicate with cinemas and arrange films, organize film trials and roadshows, expand cooperation with different brands and shopping malls, and invite media for publicity and distribution.

1. Responsible for the business development of "Yupiaoer" and "Gewara" online ticketing in guangzhou and pearl river delta region, including group purchase, advertising, booking, ticket collection equipment settlement, contract drafting and signing, etc. (generated 50 million RMB of annual revenue for the platform.)2. Business development, contract signing and later maintenance of "smart cinema" project.3. Responsible for the promotion and distribution of the film, for the roadshow and supervised the implementation of the site and the laying of the position, coordinated the local online channel publicity and replacement, recruited the media, established the App fan club and maintained daily.4. Responsible for the negotiation of relevant settlement prices for cinemas in the region, coordinated the planning of online marketing activities on the platform.5. Recruit, train and supervise the promotion of part-time staff in related activities, and analyze the problems and effects of activities.6. Explore high-quality partners and expand the company's local transaction volume from 8% to 30% of the city.Responsible for the O2O distribution of 11 films during 2016.03—2017.09：《伦敦陷落》、《幻体》、《致青春原来你还在这里》、《摇滚藏獒》、《盗墓笔记》、《一句顶一万句》、《铁道飞虎》、《太空旅客》、《极限特工3》、《提着心吊着担》。Project description: to undertake local opening screening of the film, auditions, roadshows, recruitment of fans and media to promote the film.