Michael Bathon Email & Phone Number

Pikesville Maryland

• Manage the further development and implementation company projects such as the Online Record Book, Salesforce customer management database, and other projects. Specifically, to manage the development plans for ongoing.
• Lead the development of scalable systems and automation features which allowed our staff to expand into new territories without hiring new members to support those locations.
• Partnered with executive peers to create IT three-year strategic plan and budget, which included capital projects and ongoing expenses.

Miami/Fort Lauderdale Area

• Spearheaded company’s sales growth and marketing strategies. Designed a CRM system with advanced analytical tracking tools along with implementing practical process improvements (PPI) and fluent system processes across.
• Achieved 30% profits, 48% gross margin, and 132% increase in EBITA and free-cash-flow performance.Operation & Reorganization:
• Led the management team in identifying and correcting critical problems which allowed the company to reduce and streamline overhead expenses by 33%, strengthen product gross margins, resolve service quality issues.
• Redesigned the customer experience which led to the company receiving the top award from an independent hospitality firm for customer satisfaction, after-sales service focus, and improvements; maintained a 75% client.
• Had over 52% growth within our sales division year-after-year, while having the industry’s lowest employee attrition.

Washington D.C. Metro Area

• Tasked with leading a team comprised of over 100 employees across 7 divisions meeting performance improvement goals for the business development program. Successfully executed 2 acquisitions while experiencing.
• Reversed losses to profits, driving 27%+ year-over-year revenue gains through 2008 and profitability at over 30% of revenue totals, while improving ROIC to ~35%..
• Produced profits at levels enabling the readerboard company to minimize losses from newly-acquired competitive companies that eventually led to the creation of a $10 million division.
• Built acquisition pipeline and relationships with key R&D organizations. Implemented strong, aggressive marketing campaigns within critical industry markets.Change Management:
• Led meetings with team leaders at satellite offices on a monthly basis to ensure compliance with newly-implemented company changes and expanded the existing training processes.

Hartford, Connecticut Area

• Entertainment Manager, Staff Supervisor, responsible for planning, scheduling, executing, and implementing all activities, events, and entertainment, including recruitment and training for crew members. Highlighted.
• Cross-departmental communication and collaboration to ensure the smooth running of ship;
• Decreased Service incidents by proactively reaching out to passengers and fielding any requests or complaints to the appropriate crew, to make real-time changes. Operational Management:
• Increased overall customer satisfaction scores by 28% by increasing guest interaction and raising the quality and variety of entertainment and activities.
• Doubled passenger participation in activities by launching “engagement teams” prior to ship events and increasing schedule visibility.Interpersonal Skills:
• Personable communicator with outstanding social skills; established and maintained the standard of the social environment onboard.

Annapolis, MD

• Recruited to direct all sales operational functions within the company; following successful performance and achievement of objectives, earned promotion in 2002 to hold full P&L responsibility for the sales division.
• Introduced new industry marketing & sales techniques, while resolving the internal issues, providing solutions to a specific requirement or environment, resulting in 20% cost reductions and 30% decreases in wasted.
• Increased financial performance by 5% to over 14% ROS through renewed focus on pricing, cost containment/reductions, sourcing, and organizational restructuring.Market Positioning:
• Initiated and completed 3 acquisitions, upgrading the company’s software application resulting in procurement of technology for future implementation in the company’s existing software. Consolidated/Repositioned 6.

• Within 1 year transition to the marketing and information services department.
• Filmed, produced and edited video nearly 80 productions for the college on a professional level while occasionally working in the production studio.
• Engineered special effects for motion picture and still video for various campus events & marketing campaigns.
• Performed digital photography replication and production for a variety of courses.
• Lighting technician for college performances and shows.
• Produced videos and billboards promoting enrollment and continuing education.HelpDesk Support:

Bs, Communications/Business Management

Activities and Societies: Sigma Pi FraternityHosted Thursday night radio talk show at Salisbury University

Aa, Computer Science

Activities and Societies: Member of SGA (Student Government Association), member of the film society, and involved with recreational.

Sigma Pi Fraternity International Member