• Cultivating positive relationships with clients & customers. Providing clear, professional client communication and prioritizing client satisfaction.• Seamlessly managing multiple priorities at once and working independently in a fast-paced environment.• Representing the company at outreach events, building connections & promoting sales. Serving as a liasion with event planners.• Crafting high-quality espresso beverages with skill & attention to detail, including latte art.• Ensuring safe & efficient setup, teardown, & transportation of equipment for private events & farmers markets.• Adapting easily to shifting demands and issues that arise. Sustaining good judgment while independently assessing, troubleshooting, and solving challenges on-site.• Supervising colleagues on shift, offering constructive feedback, assistance, & education when needed.

• Generated 34% higher post interactions by creating fun, approachable coffee content for social media• Established new audience by producing first Reels & TikTok content

• Overseeing all social media, digital outreach, marketing & graphic design efforts to effectively promote events, education, & professional development for coffee professionals. Crafting social media graphics, flyers, photo assets, & other collateral to advertise monthly events. Publicizing community events, news, resources, & job opportunities through daily IG Stories.• Serving as primary point of contact for community members; cultivating relationships & maintaining positive, responsive communication via Instagram DMs & comments. Building partnerships with brands, local business owners, & community members through digital engagement & cross-promotion.• Supporting the planning & execution of monthly community events through ideation, logistics, promotion, & photo/video documentation.• Maintaining website content & updating public events calendar on Squarespace.• Coordinating regular promotion of career opportunities in the local coffee industry; monitoring & aggregating job listings, gathering information through outreach with hiring managers, & organizing listing details into clear, shareable graphics.

• Developed print & digital communications materials in collaboration with partners. Produced & edited grant reports, toolkits, signage, mailers, social media templates, program documents, & other outreach resources.• Coordinated recycling pickups for over 55 partners in rural & underserved communities across Texas. Managed daily email correspondence, organized paperwork & digital records; maintained a financial database; processed payments, reports, & invoices.

• Managed social media strategy, content creation, & scheduling. Generated content topics, drafted copy, created graphics, and curated images.• Researched & wrote compelling environmental narratives for blogs, distilling complex information into approachable content for a diverse audience.

• Developed engaging social media campaigns to educate the university community on sustainability & foster involvement in local sustainability initiatives• Designed impactful graphics & drafted copy for the Office of Sustainability’s events, website, newsletter, & social media• Increased engagement by 20% by leveraging new content strategies based on analytics

Crafted a portfolio of 7 mock advertising campaigns for real brands from concept to execution. Worked collaboratively to conduct research, develop insights and strategy, and create original copy and visual design for a variety of ad mediums. Frequently presented work for critique and effectively incorporated feedback.

• Developed on-brand graphics & marketing assets for social media, web, email, events, print, fundraising, & merchandise• Created strategic social media content to promote equitable clean energy efforts• Designed a modern brand identity kit, and developed intuitive website design on WordPress• Assisted with outreach event coordination, promotion, and documentation