Mackenna Smith Email & Phone Number

Houston, Tx, Us

Houston, Texas, United States

Houston, Texas, United States

Dallas, Tx

- Created marketing plans and assisted in game day operations for Men's Soccer, Women's Basketball, Women/Men's Golf and Women/Men's Swimming and Diving- Wrote games scripts for Men's Soccer- Created promotional graphics using InDesign and Photoshop- Developed and implemented email marketing campaigns- Constructed weekly email blasts using Ticketmaster Clients to students, faculty and staff, season ticket holders, donors and alumni- Public Relations Game Day Assistant- Basic knowledge of Ticketmaster Archtics- Managed student fan group social media accounts- Assisted with SMU Athletics social media accounts- Social media coverage for the 2017 DXL Frisco Bowl on SMU Athletics accounts- Managed NCAA March Madness Snapchat takeover - Director of Marketing for the NCAA 2017 Division I Men's Soccer Championship First Round- Assisted in marketing efforts for the 2018 Swimming and Diving American Athletic Championships- Coordinated Education Day for Women's Basketball

Baton Rouge, Louisiana

- Assisted full time staff and graduate assistants with office operations- Promoted athletic events to students and local communities through distribution of point of purchase displays and marketing items- Assisted with in-game promotions, recognitions and National Anthem singers- Supervised and assisted with promotional events - Engaged with patrons at sporting events to enhance fan experience and increase retention rates- Assisted with pregame and post game activities- Aided in marketing efforts for the 2017 NCAA Baseball Regional and Super Regional tournament

Master Of Business Administration - Mba

Bachelor'S Degree, Accounting

Bachelor'S Degree, Marketing

Activities and Societies: Omicron Delta Kappa Honor Society and Note taker for Office of Disability Services