Mackenzie Hyde Email & Phone Number

Virginia, United States

Orange Beach, Alabama, United States

● Attended municipal planning and zoning meetings to develop relationships with real estate developer representatives● Led community involvement within new expansions, including HOA communications and events● Created fiber optic internet educational, sales, and Affordable Connectivity Program digital and print materials● Sold residental fiber optic internet packages and assisted customers from initial contact to installation● Reviewed land development applications and construction plans to send to fiber optic design team● Utilized GIS and municipal planning data to analyze land ownership and predict the likelihood of development● Cultivated and grew relationships with major real estate developers and engineering firms● Contacted HOAs, management companies, and communities to discuss right of entry agreements● Generated leads through direct outreach at events, door-to-door sales, and relationship networking● Managed post-construction relationships between the company’s operations and sales departments, and developers’ permitting, IT, and sales departments● Researched, proposed, and received approval for a new construction territory with over 2,500 homes passed● Proposed expansions in new real estate developments and unserviced neighborhoods● Hosted an event and communication plan for a new territory that resulted in a wait list of over 100 customers● Communicated with builders and residents on construction timelines and launches for 7 new communities

Blacksburg, Va

● Created internal and external communications content, including website articles, social media posts(photo/video/graphic design), company videos, and educational print assets● Planned involvement in events to build brand recognition and generate leads, where attendances exceeded 2,500● Monitored current market conditions and digital trends to examine competitor campaigns, identify pain points in current strategies, and monitor public opinion on important topics● Managed relationships with sponsored athletes, Chambers of Commerce, and internet listing partners● Analyzed and presented over 20 regional properties’ marketing expenses monthly and adjusted spend/tactics in accordance to occupancy rates● Researched and designed the yearly marketing budgets, totaling over $500,000, including spend in areas such as event and digital marketing, conversion incentives, and strategic partnerships● Coordinated with external partners to execute a field, influencer, and digital marketing pre-lease campaign, with a leased rate of 30% within one month of pre-leasing, and a budget of $120,000● Studied the psychographic and demographic characteristics of the target market, and presented a written report to C-level executives along with suggestions for new strategies and tactics to implement

Blacksburg, Va

● Multi-tasked to draft and send leases, and other legal documents, while also providing high-level customer service to diverse stakeholders● Led real estate showings for prospective residents while maintaining Fair Housing standards and practices● Utilized project management skills to communicate deliverable delays from the real estate development team to 15 displaced tenants during COVID-19 shortages● Spearheaded the 100% pre-lease of a new construction community during COVID-19

Blacksburg, Virginia, United States

Blacksburg, Virginia

www.somainternational.orghttps://www.facebook.com/SomaSasaInternational/

Ithaca, New York, United States

Big Flats, New York, United States

Horseheads, Ny

Corning, Ny

Elmira, New York Area

Bachelor'S Degree, Public Relations

Activities and Societies: Mozaiko Living Learning Community Virginia Tech Leadership Team, STEP UP (Students Together Engaging in &.

Accounting

Education record

Education record