Magdalena Malinowski Email & Phone Number

Aix-En-Provence, Provence-Alpes-Côte D’Azur, France

Business line: business servicesMissions:∎ CUSTOMER RELATION

Secteur : art∎ SOCIAL MEDIA > Gestion des comptes Instagram (+ de 3 000 abonnés), Facebook, LinkedIn.> Définition de la stratégie de contenu.∎ WEB MANAGEMENT > Mises à jour du site internet.> Réflexion autour de la création d'un site e-commerce.

Rueil-Malmaison, Île-De-France, France

Business line: civil engineeringMissions:∎ INTERNAL COMMUNICATIONIn charge of revamping Freyssinet global intranet (>3600 users) with SharePoint solution.

Paris

Business line: business services - consulting and training Missions:∎ DIGITAL MARKETING> define and implement communication strategy to increase awareness> manage social media accounts (Facebook, Twitter, LinkedIn)> organise webinars (Webikeo platform)> create targeted mailing campaigns and manage the CRM database> update websites (Wordpress) ∎ EVENT PLANNING> organise conferences, afterworks, workshops, and fairs> prepare event tools> look into potential opportunities ∎ COMMUNICATION & BRANDING> provide communication tools (flyers, leaflets, presentations)> manage media relations> ensure the respect of the graphic charter> improve the customer itinerary

Issy-Les-Moulineaux

Business line: retail - cosmetics industryMissions:∎ COMMUNICATIONS> coordinated Communications & PR worldwide teams > advised worldwide teams with strategic actions∎ EVENT PLANNING / PR> organised international press trips or partners trips, in Paris and in La Gacilly (Brittany) / managed a budget> analysed and reported international press clippings> followed up new products launches and press conferences in France and abroad> helped Beauty and Corporate teams for several projects and events (Eclosion Urbaine Festival - October 2015)

Paris

Business line: retail - textile industryMissions:∎ PR > built press relations > organised events (press opening days and press trip)> analysed and reported press clippings

Paris

Business line: retail - cosmetics industryMissions:∎ COMMUNITY MANAGEMENT / DIGITAL COMMUNICATIONS> managed the social media planning / wrote posts (Facebook and Twitter)> moderated posts and comments> gave solutions to touchy questions, with CRM/Customer-Service teams> helped with the creation of M Le Blog Beauté contents, with the digital agency> followed up and helped during Blush web serie shooting, with the digital agency (NB : +6,7% of Facebook followers in 8 months)∎ ADVERTISING / MEDIA> managed the media plan with the media agency and the advertising agency (Proximity BBDO) > adaptated campaigns to advertising formats (press and billboards) > managed advertorials with media and brands > developped exclusive co-brandings with international luxury brands> analysed and reported media impact> watched competition (Sephora, Nocibé, Douglas, Yves Rocher...) ∎ PR> built press relations > managed PR agency actions> started bloggers'​ partnerships (contests)

Specialized Master Degree In Corporate Communication

Thesis subject : The efficiency of Internal Branding

Master'S Degree In Communication & Pr, Responsable De La Communication

Thesis subject : Communication strategies in the Organic sector

Bachelor'S Degree In Foreign Languages - English, Spanish, Italian

Economics, Law, Accounting, International Business, Marketing, Communication, Management, Foreign Civilisations...