Maggie Kemsley Shafer Email & Phone Number

Greater New York City Area

We only see things one way: clearly. We are Automotive Business Scientists. We transform market challenges into innovation that leads to certainty. We are leaders because we find and examine possibilities through the clarity of a scientific lens. As a Senior Manager supporting Urban Science's C4 / Marketing Intelligence Cloud solutions, I serve as a liaison between the client and Urban Science's technical staff.We turn market chaos into discovery, action, and measured success. We tackle the biggest challenges on a global scale and have served every major automaker. From the beginning, we’ve never found a problem that we thought was too big to tackle. We’re curious, creative, and dedicated to finding solutions that guide your decisions to the clearest path for success.

Greater New York City Area

Part of new US STA (Strategic Teads Account) sales team charged with building strategic partnerships with select OEMs by providing automotive sales and strategic market development and support to Teads' frontline sales team. Led development of go-to-market strategy including new data and format capabilities to drive both external and internal market knowledge and insights of Teads automotive capabilities. Within first year business, managed accounts saw over a 3x increase in revenue with a significant increase in both total number of active clients and total spending shifting from OX into Teads PMP and MS deals.

Greater New York City Area

Responsible for managing and leading market development for Time Inc.'s newly created automotive category based sales team dedicated to working with auto, energy and logistic based companies on the East Coast. This team specializes in deep collaboration with brands to develop first-of-it's-kind strategic partnership programs that leverage Time Inc.'s extensive reach on every platform, providing clients with acute targeting and ROI through Time Inc.'s proprietary first party, people based technology. In 2016, managed 2 of Time Inc.'s top 10 digital advertisers and one of the first sales teams to successfully drive cross-over media investment from print into digital. Personally led sale and management of one of Time Inc.'s most ambitious custom content and video based programs featuring over 80 pieces of branded and native content, filmed across four continents.

Greater New York City Area

Time Inc. Corporate sales lead for select automotive, retail and financial accounts, responsible for negotiating and managing multi-million dollar contracts as well as tasked to identify and develop strategic business initiatives across Time Inc.'s brands, products and services. Charged with fostering collaboration across internal business units as well as each clients multiple agencies to create cohesive customer focused strategies and brand building experiences. In 2016, partnered with a major financial company to develop a custom research based media program that matched CRM data to drive acquisition of new card holders and to evaluate the impact of different messages on the CDJ. In 2015, sold two new and important Time Inc. products; the launch sponsorship of Time Inc.'s new automotive brand, TheDrive, and the highly praised Building Hope video series which was featured at Time Inc.'s 2015 Newfront presentation. Working with a major national retailer to drive in-store sales through unique seasonal consumer engagements; one of Time Inc.'s programs with this retailer drove drove a 9% increase in overall in-store spending, with the majority of sales from new and lapsed customers.

New York City

Tapped to lead product development and sales strategy for TIME’s most important editorial franchises and newest sales initiatives such as TIME Native Solutions, TIME Person of the Year, TIME 100 and TIME cross-title partnerships

New York City

Consistent top performer in TIME’s largest sales office, responsible for driving transformational growth across TIME's digital, print and live event products through the development and sale of innovative marketing programs. Led the activation of the first social media wall at 2012 TIME 100 and collaborated with editorial in the creation and sale of TIME's first year long TIME 100 digital destination and first global multiple editorial covers for TIME's 2012 Person of the Year and the 2013 TIME 100 issues. Managed top accounts across several categories: Tech, Telco, Energy (global), Finance (global), Pharma, Travel, CPG

Dallas/Fort Worth Area

Lead $2.5 million dollar regional sale across several Time Inc. titles. Responsible for management of senior client level relationships.

New York City

Sale of one of the largest cross-media programs between TIME & CNN. Established new ad guidelines for print units across Time Inc., and sale of the first scent-strip in TIME.

New York City

New York City

Helped launch first print AOR team.

New York City