Company Overview: MKGM AB, founded and led by Magnus Olsson, is a specialized wine consultancy dedicated to providing strategic procurement and fine wine management solutions. With over a decade of experience in the wine industry and broader sectors such as finance and logistics, Magnus brings a wealth of expertise to the table. MKGM AB offers tailored services in wine selection, procurement strategies, supplier relations, and market analysis, focusing on delivering quality wines and optimizing wine portfolios for businesses.Key Services:1. Wine Procurement and Strategic Sourcing: MKGM AB excels in curating high-quality wines for clients, offering support in the strategic selection and sourcing of wines, including fine and rare vintages. The consultancy helps businesses establish robust supplier partnerships and optimize product portfolios to meet customer demands.2. Market Analysis and Demand Planning: With a strong background in market analysis, Magnus ensures that businesses are well-informed about market trends and customer preferences. He assists in demand forecasting, helping businesses maintain the right inventory levels and plan effectively for seasonal campaigns and promotions.3. Price Negotiation and Contract Management: MKGM AB offers expertise in negotiating competitive prices with suppliers, handling contract management, and ensuring favorable terms for clients. The focus is on cost-effective solutions without compromising on the quality of wines.4. Logistics and Supply Chain Optimization: Leveraging his extensive experience in logistics, Magnus supports businesses in streamlining their supply chain, ensuring timely delivery, inventory optimization, and effective management of import-export regulations.

•Responsible for buying wine from Winefinders suppliers including starting new cooperations and finding new products.•Responsible for buying Bordeaux "En Primeur" wines from Negociants.•Responsible for developing good business cases and finding new products.•Responsible for logistics and purchasing operations.•Responsible for negocianting prices.•Maintaining close relationships with suppliers•Purchasing according to planned inventory levels to optimize stock availability

Wine&Spirits Portfolio Developer Scandinavia •Responsible for suppliers including handling current contracts and finding new products.•Responsible for tenders towards Vinmonopolet and Systembolaget.•Responsible for sales and marketing plans including analysis of markets and customers.•Plan campaigns and launches of new products and participating in wine expos.•Negotiate yearly contracts with retail customers.•Responsible for Portfolio results.•Responsible for Norwegian and Swedish Wine and Spirits Portfolio.•Responsible for building and uppdating web page/facebook page.•Work on winetastings for professionals and end customers.During the time I have worked in Strag I have reversed the negative trend in the company when I started, and have landed several contracts with new producers. I have also started a partnership with one of the largest beer importers in Sweden. In Strag we are a team of four product managers that work with offers to Systembolaget and Vinmonopolet. We have a close, informal and constructive cooperation, and in recent years has won ten beer tenders in Vinmonopolet and one wine tender at Systembolaget.

Demand Planner in one of the major FMCG companies in the world. My duties included:• Forecasting FMCG's in APO planningsystem on product level for different categories.• Analysis in SAP.• Anaysis in Nielsen.• Responsible for reporting volumes and driving cross functional consensus meetings on a monthly basis.During my time as demand planner i learnt a lot about fast moving consumer goods (FMCG 's). I worked close to brand managers, key account managers and cathegory managers on a daily basis to be able to forcast production volumes. That way, I also learnt how to work with marketing, pricing strategies and campaigns to sell products.

Financial Controller in one of the major IT companies in Oslo, Norway. My duties included:• Responsibility for corporate / internal reporting and annual accounts.• Cost control and analysis of financial figures.• Forecasting Responsibility.• Responsible for reporting counterpart and elimination from group through enterprise reporting.• System Owner / superuser for budget model and responsible for coordinating the budget process.• Assist, support and responsibility for the training of departmental and team leaders in economics.• Various ad hoc tasks.During my time as controller I worked a lot with financial analysis, budgets and financial reporting. I work closely with department managers and group leaders to be able to assists, monitor and supports them in financial-related tasks.

• Analysis of key figures.• Conducted audits of small and medium sized companies.