Mahendran S Email & Phone Number

Hyderabad, In

Hyderabad, Telangana, India

Hyderabad, Telangana, India

Hyderabad, Telangana

Hyderabad Area, India

Bangalore

Launched the Babyoye app on both Android & iOS platformsOptimize the presence of Babyoye App on Google Play store & Apple App storeWork with mobile & affiliate networks to drive customer acquisition campaignsEngage with customers through push & in-app notifications using Mixpanel, Webengage & Vizury to drive repeat salesCollaborate with internal teams to drive app installs through offline stores & Babyoye.comSetup campaign-install-usage attribution for… Show more Launched the Babyoye app on both Android & iOS platformsOptimize the presence of Babyoye App on Google Play store & Apple App storeWork with mobile & affiliate networks to drive customer acquisition campaignsEngage with customers through push & in-app notifications using Mixpanel, Webengage & Vizury to drive repeat salesCollaborate with internal teams to drive app installs through offline stores & Babyoye.comSetup campaign-install-usage attribution for all acquisition campaigns through AppsflyerCollaborate with the product & development teams to test bugs & recommend features based on customer behaviorSetup the Google shopping campaigns framework across all Babyoye product categories Show less

Bengaluru Area, India

Lead the search marketing team for Tesco groceries & wines and Florence & Fred clothing businesses driving annual revenue of over GBP 100 million in UK and IrelandForecast and manage annual budgets of close to GBP 8 million to drive awareness, new customer acquisition, loyalty, retention, reactivation, delivery plan signups and app downloadsLiaise with Google, Yahoo and Kenshoo to trial new advertising channels - Gmail sponsored promotions, shopping/PLAs, dynamic remarketing… Show more Lead the search marketing team for Tesco groceries & wines and Florence & Fred clothing businesses driving annual revenue of over GBP 100 million in UK and IrelandForecast and manage annual budgets of close to GBP 8 million to drive awareness, new customer acquisition, loyalty, retention, reactivation, delivery plan signups and app downloadsLiaise with Google, Yahoo and Kenshoo to trial new advertising channels - Gmail sponsored promotions, shopping/PLAs, dynamic remarketing, Yahoo native ads and Kenshoo intent driven audiences – and ensure Tesco’s online proposition is ahead of its competitors in terms of market share & loyaltyManage the Tesco grocery app and acquire new users through search, mGDN and in-app display channelsFormulate the search, display & shopping strategy for the quarterly UK “Royal Baby” eventWork with marketing directors and managers to devise the annual search, display and shopping/PLA strategyAssess workflow processes regularly and streamline/automate processes to help the team have additional time to develop new skillsDevelop a culture of innovation and personal development within the team by setting goals outside of core job Show less

Bangalore

Acquire iOS, Android and Windows App Advertisers & Publishers/developers through search, display, media buying, affiliate & webinar marketingManage and market content such as white papers and mobile industry reports to enhance Inmobi's online presence and drive signupsLiaise with affiliate networks in Europe, North America and APAC to drive revenue share/CPA/hybrid buying deals and acquire customers

Hyderabad

Optimize top spending B2B Google adwords accounts and deliver efficiencyAnalyze the B2B market constantly using competitive intelligence tools like Hitwise, Comscore & Nielsen and helping top B2B advertisers for Google with insights to achieve efficient impression share and ROI

Research and document articles, whitepapers and student manuals for providing professional & technical certifications.