As a Digital marketing Manager I have to Conceptualize, develop and present innovative digital marketing strategies to increase sales and profitability. Apply SEO, SEM and social media marketing strategies across integrated marketing programs designed to improve business.Online lead generation, search engine optimization (SEO/SEM), ecommerce channel management, customer relationship management, competitive analysis, social media, mobile and location based services.• Creating… Show more As a Digital marketing Manager I have to Conceptualize, develop and present innovative digital marketing strategies to increase sales and profitability. Apply SEO, SEM and social media marketing strategies across integrated marketing programs designed to improve business.Online lead generation, search engine optimization (SEO/SEM), ecommerce channel management, customer relationship management, competitive analysis, social media, mobile and location based services.• Creating Strategies and implementing, and manage online marketing and tactical execution plans across all channels.• Implementing SEO strategies and track the effectiveness of new and existing online campaigns.• Monitoring Web traffic and source analytics and reporting against key performance indicators.• Review Own revenue growth of online marketing programs to achieve sales, cost per lead, ROI and total channel contribution goals.• Managing a wide range of projects, including organic optimization, paid search marketing, blog implementation, link-building, etc.• Develop insightful, thorough recommendations to improve technical, design, content, on-page and off-page optimization elements.• Content Management and Blog Writing and Guest Posting.• Internal linking optimization and external link building. Conceptualize, research, and execute link-building campaigns.• Recommend optimizations for site architecture, URL rewrites, and alternate directories• Analyze and translate quantitative and qualitative data from web analytics tool into an actionable SEO plan.• Provide competitive analysis of top ranking competitor sites and ranking of our site.• Evaluate and improve existing title tags, Meta descriptions, header tags, etc. for each page to • Measure, monitor and analyze SEO performance and continually work towards achieving better ranking and ROI. Show less

ESSENTIAL DUTIES AND RESPONSIBILITIES:● Reputation Management● Initial Website Analysis Report● Coordinating with the client and reviewing the website.● Recommends and implements SEO strategy consistent with best practices to achieve business performance goals.● Analyzing the client requirements for their website development.● Optimizing content for Web sites● Image Optimization● Keyword Research and Analysis.● Actively monitor competitors’ SEO… Show more ESSENTIAL DUTIES AND RESPONSIBILITIES:● Reputation Management● Initial Website Analysis Report● Coordinating with the client and reviewing the website.● Recommends and implements SEO strategy consistent with best practices to achieve business performance goals.● Analyzing the client requirements for their website development.● Optimizing content for Web sites● Image Optimization● Keyword Research and Analysis.● Actively monitor competitors’ SEO strategies● Meta Tags Creation● Social bookmarking & Networking Promotion● Social networking● Facebook promotions, campaign management● Youtube Channel creation & Maintenance ● Press release promotion.● Article Submission● Blogs writing, Guest posting and promotion● Designing Internal Linking Structure● Website Maintenance.● Analyzing and designing the content plan.● Weekly Ranking and Traffic Report● Designing blogs & its effective utilizations.● Creating and implementing linking strategy.● Providing daily account and campaign performance report.● Generating and analyzing competitor information.● Google keywords Planner Tool, HTML Valuators, Keyword analyzers, Dreamweaver.● Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)● Copyright analysis● Monitor and evaluate web analytics dashboards and reports.● Communication to team and management on project development, timelines, and results.● Experience with technical aspects of SEO from optimal site architecture to proper coding of HTML, CSS and JavaScript.● Manages customer relationships and delivers periodic performance as well as project updates Show less