Maile Lyons Email & Phone Number

Seattle, Washington, United States

Seattle, Wa

I oversee a team of specialists who believe in the power of video and audio storytelling. With exceptional media contacts, an eye for shifts in news consumption and the ability to create strategy around complex news moments, my team works with clients across the agency’s Health, Tech, Consumer and Brand Reputation practices. We integrate across global product launches for Microsoft, run international media trainings for Intel and Coca Cola, manage reactive crisis comms on a variety of issues and strategize on platform development/messaging for C-suite executives. I have grown and redesigned my team with a focus on empathetic leadership, have established a pipeline and strong reputation with agency and client stakeholders, sit on multiple agency leadership teams and participate in countless new business pitches. I also run project teams for high-profile book launches and dip in to lead projects from the client side as a trusted advisor. In my time here I have worked with an array of clients including Nike, Gates Foundation, iRobot, Redfin, F5, Cisco, RSA, McDonalds , SMWE, A&T, among others.

New York, New York

-Secured broadcast, print & online consumer placement for series including Episodes, Californication, The Real L Word, Polyamory, as well as for comedy specials & various network initiatives such as Hispanic Heritage Month.- Managed press and screening events for Oliver Stone’s documentary series Untold History Of The United States- Wrote all materials, crafted press strategy and actively pitched stories for assigned Showtime original programming. - Handled red carpets, managed press lists and facilitated talent at events such as The New York Film Festival, Homeland premiere party on the Intrepid Air & Space Museum and The Critics Association (TCA) twice yearly.- Worked closely with marketing, digital and photo department to design and complete unique press kit mailings for individual series.- Covered set visits and interviews, counseled talent, as well as show producers on network messaging

New York, Ny

- Organized and executed industry events such as TCA panels, network upfronts, premiere screenings, corporate/industry appearances and finale viewing parties. - Secured business, consumer and trade placements for series including The Rachel Zoe Project, Work of Art: The Next Great Artist, The Real Housewives of Atlanta, Tabatha’s Salon Takeover and Rocco’s Dinner Party. - Responsible for all digital press announcements, managed speaking schedules for Bravo Digital Media executives. - Handled all talent relations on assigned shows, including coordination and execution of talent appearances for celebrities such as Sarah Jessica Parker, Isaac Mizrahi, Rachel Zoe, Rocco DiSpirito and Andy Cohen- Worked with executives, production and photo departments to conceptualize, design, and execute gallery shoots- Controlled individual show budgets & expenditures, oversaw publicity efforts of Bravo’s external PR agency - In charge of securing Bravo’s panel and network presence at SXSW 2012 in Austin, TX - Coordinated bi-annual town hall meetings and all corporate parties/events

New York

Assignments: News Media, Weekend Today Show Production, Guest Relations