Makush Mohan Email & Phone Number

Gurugram, Haryana, India

Talentedge - Executed performance-driven creative strategies, significantly elevating Talentedge's digitalpresence. Spearheaded the creation of visually compelling assets for targeted performance marketingcampaigns, resulting in a substantial increase in user engagement and achieving CTR of 2.5 % from0.75%.Led a transformative website program page revamp initiative, orchestrating a user-centric designoverhaul that not only enhanced the visual appeal but also streamlined user journeys. Generated4 Crore + revenue through Golden Gate University DBA program course page revamp.Built and nurtured a vibrant social media ecosystem for Talentedge, strategically leveraging variousplatforms to amplify brand reach. Crafted visually captivating content that resonated with diverseaudiences, resulting in a 50% increase in social media followers and heightened community engagement.Drove the creation of impactful brochures and marketing collateral that communicated the uniquevalue proposition of Talentedge's diverse courses.Crafted visually appealing and strategically e ective email campaigns, delivering targeted messagingto segmented audiences. Implemented data-driven approaches, resulting in a 30% improvement inopen rates and a 20% increase in click-through rates, thereby maximizing the impact of email marketinginitiatives. Cracked and managed mid-funel communication and design in the form of emailers, SMS,push notifications and whatsapp messaging.Getting acquired by upGrad, I am serving as an Assistant General Manager and looks into performancemarketing of upGrad courses, upGrad brand shoots and films like - “Bus of opportunity” with 32 millionviews. Successfully completed the website revamp 360 and also “SHARK TANK INDIA”/ upGradcollaboration campaign.- Won “Best Collaborator” award- Got promoted as AGM ( Assistant General Manager ) - Creative- Won “Star Performer” award

Gurugram, Haryana, India

As the Creative Manager (Design) at Mixed Route Juice, I steered a dynamic team in crafting visuallycompelling campaigns that seamlessly merged artistic innovation with brand objectives. Overseeingend-to-end design processes, I ensured the delivery of cohesive and impactful visual solutions. Myleadership extended to orchestrating brand shoots for brands like jovees and Dhara, where I directedand executed visually arresting imagery that resonated with target audiences.

Delhi, India

As the Senior Group Head (Design) at Reinvent Digital, I spearheaded innovative design strategies,overseeing a talented team to deliver visually compelling solutions. I played a pivotal role in securing andretaining key clients.

Phagwara

Saket Delhi

As the Group Head (Design) at Grapes, I led a dynamic team of creatives, orchestrating design initiativesthat set the visual tone for the on-board brands. Overseeing multiple projects simultaneously,I implemented strategic design solutions to meet brands requirement. My role involved not onlyshaping the creative direction but also fostering a collaborative environment that fueled innovation andexcellence. Instrumental in elevating the brand aesthetic, I ensured design consistency across variousplatforms. Worked on many successful marketing pitches like Pearlpet, Alpenliebe, Gaana India, Keventers and many more.Won “Best Brand Creatives” award for “EICHER INDIA” - Social Media

Gurgaon, India

As a Senior Visualizer at Havas Worldwide, I led the conceptualization and execution of visually strikingcampaigns that elevated brands narratives. Overseeing a team of creatives, I brought a wealth ofexperience to streamline design processes and enhance collaboration. I played a pivotal role in shapingbrand aesthetics, ensuring consistency across all visual elements. My strategic approach to visualstorytelling resulted in impactful campaigns, contributing to the overall success of Havas Worldwide'screative endeavors. Majorly constructed the brand language & creative ideation plus execution forDurex, Veet & Mortein.

Gurgaon, India

As a Junior Visualizer at AdGlobal 360, I played a pivotal role in shaping visual narratives for diversemarketing campaigns. Leveraging my creative flair, I contributed to the development of engaging visualconcepts and designs for marketing brand pitches & social media. Collaborating closely with cross-functional teams, I honed my skills in translating ideas into visually compelling graphics, ensuring alignmentwith brand identity. In this dynamic environment, I embraced the opportunity to learn and grow, deliveringimpactful visuals that enhanced campaign activeness.Won “ Best marketing strategy of the year for IFFKO - TOKIO ( Social Media ) at annualaward show

Gurugram, Haryana, India

As a Junior Art Person at River India, I contributed to the visual language of our creative projects,supporting the design team in executing compelling visual concepts. I played a pivotal role in graphicdesign tasks, bringing ideas to life through a keen eye for detail and proficiency in design software.Collaborating closely with senior team members, I honed my skills in layout, typography, and color theory,contributing to the overall aesthetic excellence of the projects.Created visual treatment for the “ Large and short film festival ” for the award winning short movie“ Ahalya ”