Malcom Mathabire Email & Phone Number

Gauteng, South Africa

Gauteng, South Africa

Managing and growing relationships within a portfolio of different Retail and Online partners of varying size and complexity.

As Brand Manager, my role is to develop, implement and marketing campaigns that bring to life the brand’s strategy, whilst ensuring alignment to Old Mutual mother brand. I am also tasked with identifying strategic partnerships for Old Mutual, and negotiating with them to drive additional value for Old Mutual customers.Key Responsibilities:Marketing:• Plan, execute and manage marketing campaigns.• Driving customer value proposition and Business Impact. • Representing Old Mutual Rewards at events and conferences.• Work with internal and external agencies to drive brand awareness. • Channel management including with a focus on webpages, social media, Telephone IVR, USSD and CRM.• Coordinating activations teams with Rewards Partners for Old Mutual events.• Acquiring marketing opportunities for Old Mutual at partner stores or digital channels. • Segmenting our customer base for personalized offers.• Developing and implementing the loyalty partner strategy, including aligning business objectives.Partner Management:• Identifying and onboarding strategic partners to Old Mutual.• Collaborates to develop and implement the loyalty partner strategy.• Manages contracts and service level agreements and monitors partner performance.• Works closely with partners and stakeholders to develop marketing initiatives.• Negotiating to obtain special offers, discounts and commission from Rewards Partners.• Manages all Customer experience issues and vendor complaints.• Planning and organizing Quarterly Review Forums with internal and external stakeholders.• Providing input and feedback on Rewards Call Centre Standard Operating Processes.

Cape Town Area, South Africa

Context: This role contributes in the operational marketing, development and maintenance of Loyalty/Rewards team product offerings. My role is split between marketing and partner management where I manage the relationship with third party OM Rewards partners as well as the marketing of the rewards programme and Value Added Services.Key Responsibilities:• Plan, execute, manage and maintain marketing campaigns.• Identifying and on boarding new partners to Old Mutual.• Driving customer value proposition and Business Impact. • Update Value Added Services marketing material and all other touch points e.g. IVR, USSD.• Develop Rewards marketing material and briefing internal and external agencies.• Managing relationship between Old Mutual and third party partners/suppliers.• Coordinating with internal and external stakeholders to acquire sign-offs.• Defining campaign concept definition including ideas generation.• Assists in feasibility evaluation/testing.• Managing and reporting of Partner redemptions.• Coordinating Quarterly Review Forums of VAS programme with Business Units management.• Collaborates and contributes to the development of the rewards CVP. • Assists in developing supporting marketing material and communication surrounding changes• Analysing customer experience reviews, customer feedback and financial reports.• Manages all Customer experience issues and vendor complaints. • Coordinating activations teams with Rewards Partners for Old Mutual events.• Providing input and feedback on Rewards Call Centre Standard Operating Processes.

Cape Town

Key Responsibilities:• Briefing Agencies to come up with new creative and event concepts• Organising bespoke events so that we can engage with current and prospective clients• Manage the design process and execution of marketing activities and ensuring • Manage and evaluate third party suppliers• Planning and organising Old Mutual Corporate roadshows.• Ordering promotional items and corporate gifts.• Re-designing and revamping websites.• Tracking client relationships and loading events on CRM.• Developing marketing collateral• Processing invoices and arranging payment.• Budget tracking and monitoring for our portfolios.• Planning, coordination and execution of Internal/external awareness campaigns.• Ensuring uniformity and consistency across all collateral including the website as well.

Cape Town, South Africa

Key Responsibilities:• Business Development to find new clients. • Developing and following new leads to sign up new clients• Posting adverts to generate leads• Marketing the new recruitment tool• Interviewing and screening new candidates• Performing reference checks• Creating a comprehensive professional profile for candidates• Liaising with clients in order to draw up job specs for their vacancies• Capturing data and updating all information on the database

Grahamstown

Get Home Safe is a programme run by the Dean of Students to assist students who cannot safely make it to their place of residence at night. The job also entailed the following:• Recording the users of the service and keeping an accurate sales history• Allocating shifts to drivers• Conducting 1st Aid to incapacitated students as the need arises• Being responsible for a University vehicle

This is a nationwide campaign to make people register their mobile phones and it entailed inviting customers and clients to register their mobile phones with RICA. The job also entailed the following• Marketing and creating awareness of RICA legislation and requirements• Data Capturing• File management• SIM card registration• Monthly reporting on all registrations

Management Development Programme

Course Objectives • Help managers better understand the current and future global economic and social environment with a special emphasis.

Online Marketing, Marketing

The objective of the course is to gain an understanding of how to define your target market and create a brand identity that appeals.

Bachelor Of Commerce (B.Com.), Economics And Management

Activities and Societies: Music Appreciation Society co-founder, Business Society and Community engagement

Education record

Activities and Societies: Junior Achievers Treasurer, Cricket team, House Projects Admin