Malinda Shean Email & Phone Number

Macedonia, Ohio, United States

Akron, Ohio, United States

Akron, Ohio, United States

Paid Search - Managed Pay-Per-Click advertising, determined strategy and implementation based on weekly/monthly budgets. Administered overall strategic direction and execution of paid search network accounts and media buys for partner accounts; annual spends of over $1,000,000.Reporting - Proactively generated performance and forecasting reports for.

North Canton, OH

Social Media - Curated relevant content to reach the company’s ideal customers - developed and expanded community and blogger outreach effortsDesign - Oversaw design of Facebook Timeline covers, profile pics, thumbnails, ads, landing pages, Twitter profiles and YouTube channel headersTrends – Monitored trends in Social Media tools, applications, channels.

North Canton, OH

SEO – Developed content strategy and worked with ecommerce team to execute SEO strategy and tracked resultsWeb Analytics – Reported site performance such as general stats (i.e. visitor info, sales, etc.) click stream reporting, customer funnel analysis, category and merchandising performance and any other creative structure or enhancements to optimize the.

North Canton, OH

Product Management - Managed close-out inventory and coordinated internet sales strategy with Executive DirectorsCopy Writing – Added new products for all ecommerce catalog sites to support direct mail and national space ad efforts including editing art, photography, and copy Revenue – Responsible for web strategy of top selling products Corporate.

North Canton, OH

Public Relations - Coordinated marketing materials for independent sales representatives and service centers for a congruent representation of all product lines from concept through productionProduct Development - Worked with the Executive Director in developing innovative products to maximize market shareOperations - Managed the jewelry & gifts product.

North Canton, OH

Revenue - Designed and wrote follow-up promotionsCost Cutting - Negotiated with print buyers to cut costs on promotionsMerchandising - Selected product mix for high revenue direct mail promotionsCopy Writing - Created/designed direct mail promotions, fulfillment promotions & space adsProject Management – Successfully managed promotions from conception to.

Salem, OH

Direct Marketing – Managed mailing of all catalogs to prospective students Graduate program – Assisted in development of literature with the Outreach Program Coordinator to increase the enrollment of prospective graduate students

Steubenville, Ohio Area

Press Releases - Drove press release campaign - 30% increase in trade exposurePhotography - Prepared products for photography, approved set ups & final imagesGraphic Design - Developed all marketing materials and supervised print

Worcester, Massachusetts

Brand Awareness - Created a display program including all packaging design and literatureIncreased Revenue - Drove sales by resolving major defect with the bar code of Lowe's, the company's 3rd largest customer. Trade Shows - Coordinated floor layout and design, propping products, presentations for meetings and attended shows- International Hardware and.