David Malinowski Email & Phone Number

Buckeye, Az, Us

Global

Elevating the brand tennis positioning to "Own The Court" to extend our court leadership into Pickleball and Padel globally. Utilizing enhanced marketing plans to build brand engagement utilizing digital and consumer experiential activations. Developing international growth plans by working with the regional leadership teams to grow the business in APAC and EMEA.

Portland, Oregon, United States

Empowering our team to develop and execute the best performing, most comfortable Tennis, Pickleball and Padel shoes in the market. This focus has lead to sustained year over year growth across tennis, pickleball and padel. Performance elevation thru developing our partnership with Mclaren F1. Creation of a new business unit at K-Swiss that utilizes technology to elevate our performance on all courts and now on the track. Building collaboration thru teamwork we are focused on improving our consumer experience, driving brand visibility, creating strategic partnerships and developing sales and marketing tools that will be utilized globally.

We bring fresh, innovative and creative approach in not only rewarding success for individual and team athletes in all sports across the world but to also help assist in other ways, such as event cancellation, lost income and inability to perform policies. We enable brands, sponsors, governing bodies, tournament/event organizers, federations, and media owners plan for success by exploring new and sophisticated financial methods. BPF has access to deploy and utilize bespoke products from some of the world’s largest financial markets.

Portland, Or

Served as lead executive for Specialty Sports, including tennis, volleyball, swimming, wrestling, and podium sport for a multinational corporation that designs and manufactures shoes, clothing, and accessories for the sports industry. Consistently met challenges in sports that were in diverse stages of development, each in need of its own strategic plan. Wrote multi-channel sales plans focused on omni and digital acceleration. Drove market share growth, YOY sales, and bottom-line profitability across Specialty Sports, achieving annual growth records for the Specialist Sports North American (NAM) team, starting in 2016 and culminating with 18% growth in 2019. Achieved a 26% NPD Market Share in the Tennis sporting goods US market an increase of 50% in three years.Utilized consumer events and social media to drive category-specific brand experiences, leading to 40% increase in Creator Club memberships and driving a 50% in additional brand halo sales. Developed and executed Brand Communications strategy for Key Sports through measurable Channels (Social Media, etc.).Collaborated with licensees and distributors to create alignment, collaboration, and creativity in building a strong team culture with vision, financial stability, productivity, and clarity from ideation to sales execution.Empowered leadership team to apply financial acumen and tableau reporting to accelerate efficiencies, resulting in five consecutive years of margin improvement and SKU efficiency across all sports.Initiated key internal partnerships to establish categories as key authenticators within the brand. Ensured Go-to-Market (GTM) tools were created and presented to support sales training, including market trends and product education as well as key account sell-in support.

Portland, Or

Hired to re-establish adidas as the prominent tennis brand in the US, building and leading both the Sales and Product teams. Focused on developing product, service and marketing needs in the US market related to Tennis category. Elevated sales expertise and market coverage strategy to reestablish adidas as a specialist brand in Tennis.Identified and secured strategic partnerships with United States Tennis Association (USTA) and various academy programs, enabling expansion in consumer interaction with magnet and megaphone moments.Assured alignment with Global Product Creation team; provided focus groups, product briefs, and support in market product testing to ensure company was delivering best and most sustainable product line possible for NAM market.Achieved 4-6% YOY annual sales growth in challenging market conditionsWon Business Unit of the Year Award (2015).

Bordentown, Nj

Managed four product categories encompassing string, accessories, bags, and stringing machines for a major manufacturer of tennis equipment. Oversaw and maintained current SKU count and identified uncovered market needs by consumer segmentation. Wrote product briefs and worked through the entire process of product development with R&D and factories on playtesting, product price negotiations, naming, and retail packaging. Utilized market sales and factory order history to plan out production, life cycle, and overall net margin. Traveled to key tennis retail markets and visited key accounts in Europe, Asia, and the US. Additionally oversaw the distributor network in South America for assigned product categories. Ran Global Accessories Division, ensuring all product needs were met globally, resulting in market share growth in a highly profitable product segment.Developed product management skills, creating the global product life cycle plans, identifying new product needs, and implementing all aspects of the creation process.Established international business relationships and consumer knowledge with key tennis retail markets by supporting sell-in to key accounts throughout the US, Europe, and Asia; supported distributor network in South America.

Chicago, Il

Entered company as a Technical Representative responsible for training national account sales staff in merchandising, consumer fitting, and product knowledge for an American sports equipment manufacturer. Promoted within first year to manage Mid-Atlantic territory and tasked with driving sales and relationships with one key account and all specialty accounts throughout Virginia, Maryland, and the District of Columbia. Executed responsibilities associated with territory management, including advisory staff, local publications, USTA, trade shows, grassroots activities and professional events. Drove territory from 128 to 211 accounts; additionally, grew one national account from $1.2M to $3M+.Won Jack Kramer National Sales Rep of the Year as well as several regional Rep of the Year awards.