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Malin Sandell is listed as Strategic Advisor | Employer Brand Management | Organizational Development, Culture & Alignment | Mentor | Soul- & Purpose-driven | Strong faith in authenticity, kindness, and grit based in Greater Stockholm Metropolitan Area, Sweden, Sweden. AeroLeads shows a matched LinkedIn profile for Malin Sandell.
Malin Sandell previously worked as Head of Employer Brand at Svenska Spel and Communications, corporate and employer brand advisor at Bybrick Insight. Malin Sandell holds Ski Instructor, Pedagogics, Skiing Techniques from Slao.
WELCOME to my LinkedIn page🌱I´m a senior employer brand advisor, a strategic thinker with project management skills within the area of people and culture, strategic communication and branding.PASSIONI feel passionate about sustainable employer brands - from its KPIs to EVP and the impact a healthy leadership and organisational culture has on the employer brand as well as the other way around. I gladly share my knowledge on what employer branding and employee engagement is and how to work with it strategically and in practice. An employer brand is something you have whether you like or not, employee engagement is something you earn. And since an attractive employer brand is based on its people and culture and on how true and trustworthy the communication is, the work starts within by earning the employees engagement and trust - in order to move from having an employer brand reputation “whether you like it or not” to an attractive one. And like everything in life you are more likely to succeed if you know the procedure. Know WHY you do what you do, what to do when and how to do it.In my work I always strive to raise the overall status of employer branding, employee experience and engagement in order to strengthen, not only the employer brand but also the corporate brand and organisational culture. It´s a bit of a mission to help organisations go from storytelling to storydoing, increasing the internal awareness and understanding of true integrated employer branding and its benefits for the whole brand. VALUESI believe in kindness, the power of teams and in motivating and developing others as well as raising focus on why diversity, inclusion and belonging are crucial factors when creating sustainable employer brands and organisational cultures. Building trust and long-term relationships together with the art of active listening, being humble, responsive and act with pure common sense are other values I truly believe in. SWEET SPOTProfessionally I´m in my sweet spot when witnessing the hands-on impact of my advice and the feeling of really making a difference. My personal sweet spot is when I’m with (probably) the best people in the world i.e. my family and large group of friends, skiing in the mountains or just outdoor feeling the bliss of nature. In my playlist you´ll find Paul Desmond, João Gilberto, A tribe called quest and Amy Porterfield podcast, as well as Coldplay, Dave Brubeck, Beyoncé and Rising Higher Meditation. CONTACTThe Basic Identity📱+46 (0) 769 46 29 99📧malin.sandell@thebasicidentity.com💡 www.thebasicidentity.com
A career timeline built from the work history available for this profile.
Solna, Stockholms Län, Sverige
Overall strategic and project management responsibility for building Group Svenska Spels internal and external Employer brand. The aim was to set the right conditions in order to attract, engage and develop the right people at the right place and time.
Solna, Stockholms Län, Sverige
Brand and communications advisor in the area of People and Culture, Brand management and Internal communication.
Stockholm
Self-employed Brand and Communications consultant in the area of People and Culture and Corporate branding, 2003 - 2006, 2008, 2014 - 2016. Assignements within Employer brand management, integrated Employer branding and Employee engagement, Internal communication, Brand and Design management, Organisational development and Culture movement. Examples of.
Stockholm
Several mixed leadership roles within strategy and project managent, e.g. concerning business management, internal communication and HR support. Part of the swedish management team.
Stockholm
Brand and communications advisor and group manager (parental leave 2009 10-2010 10).
Stockholm
Overall responsible for marketing and internal communication and engagement concerning a business strategic program within Fortum Customer Services, AMM (Automatic Meter Management).
Stockholm
Between studies
Alpine ski instructor certificate. Skiing techniques, analysis, methodology, pedagogy, communication and leadership for first level.
Activities and Societies: Student councilDissertation: "Corporate Identity´s effect on organisational growth"
Activities and Societies: Student councilDissertation (B-uppsats): "How do contemporary organisations coordinate their total communication.
Activities and Societies: Student council
Introduction to advertising; copywriting, graphic design/Art Direction, Production management.
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Malin Sandell is listed as Strategic Advisor | Employer Brand Management | Organizational Development, Culture & Alignment | Mentor | Soul- & Purpose-driven | Strong faith in authenticity, kindness, and grit.
Malin Sandell is based in Greater Stockholm Metropolitan Area, Sweden, Sweden.
Malin Sandell has worked for Svenska Spel, Bybrick Insight, The Basic Identity, Opoint Medieanalys, and Findagent.
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Malin Sandell holds Ski Instructor, Pedagogics, Skiing Techniques from Slao.
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