Malvika Mathur Email & Phone Number

India

Gurugram, Haryana, India

Managing complete brand & product management activities for Indian market to achieve short-term and long-term goals. Identifying opportunities based on market trends and consumer insights. Leading the development & execution of product portfolio roadmap for existing and new markets.• Create and orchestrate business plans for existing and future markets based on various factors such as market stability, GDP growth, expected technology shift etc. • Create and execute product roadmap & go-to market strategy for business growth. Lead the key activities for new product proposal, product modification and product re-launch. Own and Manage end-to-end roll out of the product roadmap basis on the ever so evolving market 7P.• Own the country level product profitability. Initiate and lead the cost improvement possibilities along with improvement in bottom line. • Managing product life cycle from strategic planning to tactical activities, including product pricing & its profitability. • Collaborate with the leadership at APAC level on market assessment and target setting; enable a scientific, data-driven go-to-market plan for India. • Providing local market insights – identify strengths, weaknesses, opportunities and threats relevant for success in India. Understanding the strategic and competitive position in India and work to improve it.• Strategize and collaborate with the Field Marketing team to establish and implement marketing plans aligned to go-to-market and goals of the region and BU strategy. • Working closely with various functions (Sales, Supply Chain, Finance, Dealer Development etc) to understand the business dynamics and streamline the requirements • Providing support on improving sales forecasting and supply gaps by close collaboration with the SCM • Conduct regular sales training sessions to keep sales teams up to date on the latest product messaging and sales tools

Gurugram, Haryana, India

United Kingdom

• Responsibilities included: directly supporting Customer Quality and Reliability Requests; managing various Customer Orientated Programs that were core to CQ&R Business; Supported customers on post launch technical support and excursions; provided quality engineering service to Intel customers; delivering customer quality value for our supported customers to the committed support level. Developed customer enabling animation, using Adobe CS5.

Pgdm, Strategy

Strategy and Operations

B.Eng, Engineering

Electronics Engineering & Computer Science