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Manasa Kumar Email & Phone Number
Lead, Segment Marketing
at
Freshdesk
LinkedIn matched
✓ Verified Jun 2026
3 data sources
Profile completeness 100%
Current company
Role
Lead, Segment Marketing
Location
Chennai, Tamil Nadu, India
Company size
Who is Manasa Kumar? Overview
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Quick answer
Manasa Kumar is listed as Lead, Segment Marketing at Freshdesk, a company with 8874 employees, based in Chennai, Tamil Nadu, India. AeroLeads shows a matched LinkedIn profile for Manasa Kumar.
Manasa Kumar previously worked as Content Marketing Manager at Bunker and Lead, Segment Marketing at Freshworks. Manasa Kumar holds Master Of Business Administration (Mba) In Communication Management, Public Relations/Image Management from Symbiosis International University.
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Freshdesk
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Profile bio
About Manasa Kumar
8+ years of experience in strategizing and executing end-to-end marketing campaigns. Currently, lead content marketing at Bunker Technologies, a financial analysis software that helps you gain deep financial visibility. Summary: - 4+ years as a B2B SaaS growth marketer with proven experience in using organic channels to generate leads-Working understanding of Google Analytics, ALPS, WordPress, CMS, Google Search Console, Clearscope, Grammarly- Adept at SEO writing, blogs, and campaign landing pages - 2 years experience in handling product marketing at BNY Mellon- 2 years experience in public relations at Genesis Burson Marstellar for energy, power, and automobile clients
Listed skills include Public Relations, Journalism, Corporate Communications, Social Media, and 18 others.
Current workplace
Manasa Kumar's current company
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Freshdesk
12 roles
Manasa Kumar work experience
A career timeline built from the work history available for this profile.
Content Marketing Manager
Current
May 2023 - Present
Lead, Segment Marketing
-Led GTM strategy for Freshsales CRM that increased signups and web traffic-Identified and set up innovative content partnerships with top brands like G2, Pandadoc, Envato, etc, to increase brand recall, reach, and engagement with potential customers-Developed influencer marketing strategy for overall brand building, customer engagement, and reach for.
Apr 2022 - May 2023
Segment Marketing Specialist
-Skilled at keyword research, creating content outlines and ranking pages in SERP-Set up guest blogging landing page and handled guest blogs and backlink exchanges to drive traffic
Jul 2019 - Apr 2022
Product Marketing Specialist
-Planned and executed B2B product marketing for financial services -Created annual plans, handled budgeting, developed marketing communications-Developed strategic marketing campaigns that drove sales and website traffic for trading services, ETFs, 529 plans and trusts-Created thought leadership, whitepapers, FAQs, factsheets, bylined articles, social.
Dec 2016 - Jul 2019
Senior Associate
As Public Relations Associate, I supported diverse communication needs including integrated campaign planning, handling press announcements and releases, designing communication activities for energy, tech, automobile and power clients.-Handled communication requirements of clients such as Danfoss India, Ford, Gamesa, Royal Enfield, 3M, Monster.
Jan 2014 - Dec 2016
Intern-Healthcare/Social Innovation Vertical
Apr 2013 - Jun 2013
Public Relations And Social Media Manager
People For Animals Chennai
Managed Facebook Page of the NGODeveloped the WebsitePlanned events
Oct 2012 - Nov 2012
Public Relations Intern
Hanmer & Partners
Helped handle accounts such as Classle, Hyatt and Courtyard by Marriot. Learned basics of PR in this internship.
Oct 2012 - Nov 2012
Public Relations Manager
Youth United-Merchandise Wing
Provided PR strategies for the Merchandise Wing
Sep 2012 - Oct 2012
Intern
The internship spanned two weeks. I covered the political and sports events assigned to us by reporters and editors at The Hindu. Events covered include Chennai Open and other city events.
Dec 2009 - Jan 2010
Contributing Writer
Frappe
I wrote lifestyle articles for the magazine and interviewed former MLA S.V. Sekhar as part of a story.
May 2009 - Jan 2010
Team & coworkers
Colleagues at Freshdesk
Other employees you can reach at freshworks.com. View company contacts for 8874 employees →
SG
Subhra Ghorai
Colleague at FreshdeskBarasat-I, West Bengal, India, India
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CP
Catherine Prathiba
Colleague at FreshdeskChennai, Tamil Nadu, India, India
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GC
Ganesh Chakravarthi
Colleague at FreshdeskBengaluru, Karnataka, India, India
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NY
Nityashree Yadunath
Colleague at FreshdeskBengaluru, Karnataka, India, India
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AA
Ananda Amelia
Colleague at FreshdeskWest Java, Indonesia, Indonesia
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KR
Kavisha Raja
Colleague at FreshdeskNagappattinam, Tamil Nadu, India, India
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KP
Kothai Purushothaman
Colleague at FreshdeskSrirangam, Tamil Nadu, India, India
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PN
Pramila Nayaki
Colleague at FreshdeskTamil Nadu, India, India
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KK
Kinnera Kokkiligadda
Colleague at FreshdeskAndhra Pradesh, India, India
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VS
Varunkumar Sampath
Colleague at FreshdeskChennai, Tamil Nadu, India, India
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Subhra Ghorai
Colleague at FreshdeskBarasat-I, West Bengal, India, India
View →
CP
Catherine Prathiba
Colleague at FreshdeskChennai, Tamil Nadu, India, India
View →
GC
Ganesh Chakravarthi
Colleague at FreshdeskBengaluru, Karnataka, India, India
View →
NY
Nityashree Yadunath
Colleague at FreshdeskBengaluru, Karnataka, India, India
View →
AA
Ananda Amelia
Colleague at FreshdeskWest Java, Indonesia, Indonesia
View →
KR
Kavisha Raja
Colleague at FreshdeskNagappattinam, Tamil Nadu, India, India
View →
KP
Kothai Purushothaman
Colleague at FreshdeskSrirangam, Tamil Nadu, India, India
View →
PN
Pramila Nayaki
Colleague at FreshdeskTamil Nadu, India, India
View →
KK
Kinnera Kokkiligadda
Colleague at FreshdeskAndhra Pradesh, India, India
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VS
Varunkumar Sampath
Colleague at FreshdeskChennai, Tamil Nadu, India, India
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2 education records
Manasa Kumar education
Master Of Business Administration (Mba) In Communication Management, Public Relations/Image Management
Symbiosis International University
Bachelor Of Arts, Journalism
M.O.P. Vaishnav College For Women, Affiliated To Madras University
FAQ
Frequently asked questions about Manasa Kumar
Quick answers generated from the profile data available on this page.
What company does Manasa Kumar work for?
Manasa Kumar works for Freshdesk.
What is Manasa Kumar's role at Freshdesk?
Manasa Kumar is listed as Lead, Segment Marketing at Freshdesk.
Where is Manasa Kumar based?
Manasa Kumar is based in Chennai, Tamil Nadu, India while working with Freshdesk.
What companies has Manasa Kumar worked for?
Manasa Kumar has worked for Freshdesk, Bunker, Freshworks, Pershing, A Bny Mellon Company, and Genesis Bcw.
Who are Manasa Kumar's colleagues at Freshdesk?
Manasa Kumar's colleagues at Freshdesk include Subhra Ghorai, Catherine Prathiba, Ganesh Chakravarthi, Nityashree Yadunath, and Ananda Amelia.
How can I contact Manasa Kumar?
You can use AeroLeads to view verified contact signals for Manasa Kumar at Freshdesk, including work email, phone, and LinkedIn data when available.
What schools did Manasa Kumar attend?
Manasa Kumar holds Master Of Business Administration (Mba) In Communication Management, Public Relations/Image Management from Symbiosis International University.
What skills is Manasa Kumar known for?
Manasa Kumar is listed with skills including Public Relations, Journalism, Corporate Communications, Social Media, Social Media Marketing, Media Relations, Press Releases, and Facebook.
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