Sr Manager, Global Marcom
CurrentMarketing professional leads others through thought leadership, planning, and development while being recognized as a true team leader through the efficient process, brand alignment, and creative development, driving for revenue and results. • Guides efforts for others to achieve the strategic and operational objectives. • Drives LOB strategic initiatives in emerging or established markets that present considerable opportunities for Dell's LOB, including conducting research studies and developing comprehensive marketing recommendations for the region. • Develops marketing campaigns, evaluates marketing plans, and develops strategies to respond to changing market and competitive conditions. • Communicates and translates Dell's vision/strategy to staff. • Responsible for executing functional and business goals for the group. • Addresses problems across functional areas of the business. • Responsible for meeting budgetary goals and objectives. • Manages the marketing mix and sales, such as preparing sales material, controlling marketing communications programs, and recommending media best suited to sell products or services. • Applies broad knowledge of product/service capabilities and competitive environment to identify new growth areas, new technology, and emerging product/service opportunities. • Oversees the analysis and evaluation of key market statistics and customer requirements to define product strategies and identify product opportunities to expand market share. • Manages external vendor relationships. • Manages the hiring, staffing, and maintaining of a diverse and effective workforce. • Responsible for career development/planning, performance, and pay discussions of team members.