Mandy Mortimer Email & Phone Number

San Francisco Bay Area

Responsible for over $16M in annual sales via Print, Digital and Events categoriesDeveloped annual budgets by revenue stream, comprised of industry and account executive monthly targetsResponsible for revenue forecasting (quarterly, monthly and weekly)Created new revenue streams by introducing new concepts and targeting new industriesPresented monthly performance reports to executive boardManaged and fostered sales staff of over 28 sales people and partnered in managing supporting departments of production, marketing and businessRecruitment and training of new account executivesOngoing training and management of senior and mid-level account executivesIntegrated outside and inside sales departments to sell without restrictionsLed and developed weekly department sales meeting, including manager meetings and account executive one-on-one meetingsDeveloped incentive based bonus structureReworked compensation plans to account for a heavier digital media sales focus and economic environment changesWeekly page count calls with editor and production managerDrove sponsorship sales and event execution with management staff and director of marketingDrove online advertising, SMS, and Local Voice Network sales on such sites as urbanspoon.com Inspired and mentored a veteran staff in a fast paced high energy sales department through a changing media worldWorked with other advertising directors and publishers in over 15 cities to develop company-wide sales strategiesAssisted on an executive level in the conceptual development of new companywide CRM software applications to be more effective for the account executivesGrew business awareness and brand identity by association and community involvement

Managed outside multimedia sales departmentDeveloped and implemented quarterly, weekly and daily sales contestsNew hire recruitment, training and matriculationAnalysis of competitionTracked account executives to goals and departmental budgetTracked industries to budget and year-over-yearRevamped sales package materials Created sales presentation templates for departmentSold on the street with first-year; Worked closely with national sales team to surpass expectations and develop value added programs for key national accountsDeveloped creative multimedia campaigns for clientsFostered relationships with long term advertisers and industry leaders

Implemented sponsorship sales strategy both locally and nationallyCollaborated with Marketing Director to achieve sponsorship goals and execute eventsCreative event sponsorship execution for such sponsors as Chipotle, Scion, Brown Forman, Pernod Ricard and DiageoCultivated non-traditional revenue streams and conceptualized event growth, venue selection and unique ideas to lure targeted sponsorsDeveloped event sponsorship presentations with clear sponsorship levels and targets Maintained duties of

Prospected, sold and maintained over 60 print and online advertising accounts per week that grossed over $1million per year in small unit salesCultivated a lead list of over 400 active prospects and 120 different annual advertisers Long term relationship building Daily cold calling and lead prospectingTop revenue producer, achieving "Million Dollar Club" Status FY00-FY05 Top sponsorship revenue producer annually FY99-FY06Top 5 annual revenue producer nationally FY04- FY05, Top 10 annual revenue producer FY99- FY03Targeted industry anchors such as Comcast, Brown Forman, Toyota Scion, Budweiser, Chipotle, Coca-cola, as well as cultural icons such as Denver Art Museum, Colorado Symphony, and DMNSMentored account managers and new account executivesResponsible for all aspects of account from initial prospecting to resign, including billing and adherence to terms

Ba, Anthropolgy And Biology

Education record