Mandy Witt Email & Phone Number

Marshfield, Wi

Stevens Point, Wi

Responsible for developing and executing digital strategy for Sentry’s business insurance segments. Collaborate with business leads to plan and develop digital marketing strategies that complement traditional marketing efforts. Identify and measure campaign and website KPIs and develop meaningful metric reports that include recommended campaign enhancements.

Greater Milwaukee Area

Greater Milwaukee Area

Key member of the dairy account team that plans and executes integrated marketing strategies for one of the agency’s largest accounts — Zoetis (previously Pfizer Animal Health). I partner with the client to develop and execute yearly marketing plans for the dairy segment that include print, digital, direct mail, social media and email campaigns in order to revitalize existing brands and launch new products. Then lead input meetings for creative, digital and direct marketing departments in order to develop strategically sound tactics and campaigns. Manage team members to ensure projects are delivered on time, on budget and on strategy.

I held a unique hybrid position that included both public relations and account management responsibilities in order to assist our dairy animal health clients. Duties included helping to plan and execute integrated marketing campaigns, which required the following competencies: project management, writing press releases and copy for collateral, media relations, event planning and trade show coordination and budget work.

Marshfield, Wi